Pulse Advertising

Social Media Manager, TikTok & Platforms

Pulse Advertising

full-time

Posted on:

Location Type: Hybrid

Location: Milan • Italy

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About the role

  • You develop TikTok-first content strategies for global brand accounts, defining platform-native formats, content pillars, and creative direction that drive real engagement and measurable impact
  • You create and manage content calendars across TikTok, Reels, Stories, and complementary formats, ensuring every channel feels native to the platform it lives on
  • You manage client channels day to day, staying close to trends, community signals, and cultural moments that keep brands relevant and ahead of the curve
  • You track, analyse, and report on performance, translating data into sharp insights and concrete recommendations that clients can act on quickly
  • You act as the main point of contact for clients, confidently guiding projects from briefing to execution while challenging briefs that don't fit the platform reality

Requirements

  • 3+ years of hands-on experience in social media management with a clear TikTok focus, and you have the results and content examples to prove it
  • You think in TikTok, understand trend cycles, algorithm behaviour, and FYP mechanics, and know instinctively what makes content feel native versus corporate
  • You are confident managing client relationships, communicating platform logic clearly, and pushing back when a brief needs rethinking
  • You are experienced with Canva and video editing tools, and actively use AI tooling to optimise and scale your day-to-day workflows
  • You are fluent in English, highly organised, and built for the pace and ambiguity of a fast-moving agency environment
Benefits
  • Time to pack your bags for Paris, London, Milan, Hamburg or Berlin: you’re welcome to work abroad from any of our office locations
  • We love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshops
  • We work hard and play hard, bringing our global team together to collaborate, learn from one another and celebrate our successes
  • Don’t fancy the office today? Our hybrid remote policy lets you work from home two days a week
  • Keep your commute to a minimum: you’ll find all our offices right in the city centre
  • For motivational high-paws and comforting cuddles, your four-legged friend is absolutely welcome at our offices
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media managementcontent strategydata analysisperformance trackingcontent creationtrend analysisalgorithm understandingclient relationship managementvideo editing
Soft Skills
communicationorganizational skillsadaptabilityproject managementcreativityinsight generationclient guidancecritical thinking