Property Leads

Customer Success Manager

• Speak with clients daily via phone, text, and email — especially during high-friction situations
• Handle objections, complaints, and frustration with confidence and composure
• Perform “reverse sales” turning unhappy clients into retained, long-term customers
• Coach investors on how to improve their lead handling, follow-up, and conversion
• Build real relationships not just transactions (be someone clients actually like talking to)
• Stay active in Facebook groups and community channels to support and engage clients
• Respond to inquiries within 30 minutes and drive resolution within 24 hours
• Partner with internal teams (sales, refunds, ops) to resolve complex issues
• Maintain accurate records of all client interactions in CRM systems

Lead Generation

• Identify, vet, and negotiate revenue-share agreements with data vendors, lead aggregators, and other companies possessing compliant, high-intent homeowner data.
• Design, launch, and manage end-to-end SMS marketing campaigns aimed at generating home offer leads.
• Serve as the internal expert on SMS compliance and ensure all data sourcing and outreach strictly adhere to regulations.
• Select, implement, and manage the optimal SMS platform(s) to support high-volume, compliant messaging.
• Continuously A/B test messaging scripts, cadence, and audience segmentation to maximize response rates, lead quality, and overall ROI.
• Work closely with the sales/acquisitions team to ensure a seamless handoff of generated leads.
• Track and report on key performance indicators (KPIs) such as delivery rates and response rates.

Customer Success Manager

Head of SMS Lead Generation Strategy – Sending, Data Acquisition