Properstar

Marketing Copywriter

Properstar

contract

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 €240 - €290 per day

Tech Stack

About the role

  • Write high-quality marketing copy across channels, including: Website and landing pages, Campaigns (email, paid media, CRM), Product and feature messaging, Partner and agent (B2B) communications
  • Adapt messaging and tone for both B2C and B2B contexts
  • Create and update SEO-optimized content, including: Keyword research and search intent analysis, Structuring and writing content for discoverability and conversion
  • Support SEO strategy through content execution and optimization
  • Publish and maintain content using WordPress (or similar CMS)
  • Collaborate closely with the Head of Marketing on messaging priorities, campaign execution, and go-to-market initiatives
  • Manage your own workload across multiple projects and timelines

Requirements

  • 3–5 years of experience in marketing copywriting or content roles
  • Proven experience writing for websites and landing pages, marketing campaigns, and digital channels (email, paid, CRM)
  • Excellent English writing skills (near-native level required)
  • Solid understanding of SEO fundamentals : Keyword research, SEO-friendly copy and structure
  • Hands-on experience with WordPress or similar CMS
  • Basic proficiency in B2B social media copy, particularly LinkedIn (copywriting and adaptation, not community management)
  • Comfortable working independently and taking ownership
  • Able to balance speed, quality, and clarity in a fast-moving environment
  • Nice to have: Experience in marketplaces, SaaS, or proptech
  • Additional languages: French or German (strong plus), Portuguese or Spanish (nice to have)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing copywritingSEO optimizationkeyword researchcontent structuringB2B communicationsB2C communicationsdigital marketingcontent executioncopywriting for websitescopywriting for landing pages
Soft Skills
excellent writing skillsindependent workownershiptime managementadaptabilitycollaborationattention to detailbalancing speed and qualitycommunicationproject management