Digital Marketer – Social Media Marketing, SEO
PromptCloud
full-time
Posted on:
Location Type: Remote
Location: India
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Tech Stack
About the role
- Manage and improve inbound leads and nurture it for better conversion across digital channels, especially with retargeting and drip email campaigns
- Plan and execution of social campaigns across LinkedIn, Facebook, Twitter, Quora and Reddit for multiple business and product lines
- Focus on setting the campaign for success with optimal targeting, optimization to achieve monthly signup and lead targets for each product line – across regions
- Draw meaningful insights from campaign data and identify potential opportunities for improving campaign ROI (key metrics – CPL, CTR, Form Fills)
- Manage third party listings and company profile across business directories
- Manage Agile CRM for campaigns and lead tracking
- Support and co-work with team members on digital marketing initiatives including SEO, webpage development, short form content development
Requirements
- 2 to 4 years experience in digital marketing and advertising (preferably B2B or SaaS)
- Understanding of digital paid media strategies (Google Search & Display, Paid Social – LinkedIn, Facebook, and Twitter)
- Demonstrable experience with email marketing, lead generation and SEM
- Understanding of analytics tools and the ability to set up tracking/ reporting mechanisms to capture key metrics
- Familiarity with web design and WordPress
- Having your own blog/website is a huge plus
Benefits
- A one-time home office setup allowance
- Monthly allowances for internet bills
- Child care allowance for new mothers/single parents
- Half-yearly performance appraisals
- Flexible working hours
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingemail marketinglead generationsearch engine marketinganalyticscampaign optimizationretargetingdrip email campaignssocial media marketingweb design
Soft Skills
team collaborationdata analysiscommunicationstrategic planninginsight generation