Prismfly

Ecommerce Lifecycle Strategist

Prismfly

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Own and manage lifecycle campaigns from strategy to execution and analysis
  • Conduct program and marketing audits for potential clients and confidently present findings and recommendations
  • Build personalized customer journeys, identifying key touchpoints, pain points, and opportunities for improvement
  • Serve as client-facing lead, translating technical insights into clear, actionable recommendations
  • Coordinate creation of briefs, copy, art, text/HTML templates, email campaigns, etc
  • Segment audiences and create tailored experiences to enhance customer engagement and loyalty
  • Develop and implement strategies for each stage of the customer lifecycle, including acquisition, onboarding, retention, and advocacy
  • Analyze customer data to derive insights and make data-driven decisions to improve customer lifetime value
  • Collect and analyze customer feedback to make continuous improvements to the customer journey
  • Drive positive customer reviews and ongoing engagement with loyalty programs
  • Define key performance indicators (KPIs) to measure the success of lifecycle strategies and report on progress regularly
  • Stay informed about industry trends and competitors’ customer strategies to identify areas for improvement.

Requirements

  • 3 years of relevant hands-on experience
  • Proven experience in customer lifecycle management, email/SMS automation, or a related field
  • Strong analytical skills with the ability to interpret data and draw actionable insights
  • Excellent communication and collaboration skills
  • Proficiency with marketing automation tools and CRM systems
  • A passion for customer experience and a customer-centric mindset
  • Strong project management skills and the ability to work on multiple initiatives simultaneously.
Benefits
  • Remote-first culture
  • Opportunities to grow and take ownership
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
customer lifecycle managementemail automationSMS automationdata analysiscustomer journey mappingKPI definitionaudience segmentationmarketing strategy developmentcustomer feedback analysiscustomer lifetime value improvement
Soft Skills
analytical skillscommunication skillscollaboration skillsproject management skillscustomer-centric mindset