
Marketing Coordinator
Praecipio
full-time
Posted on:
Location Type: Remote
Location: Canada
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Salary
💰 CA$60,000 - CA$65,000 per year
Job Level
Tech Stack
About the role
- Assist with the full lifecycle of client events, from building RSVP landing pages to handling venue logistics and providing on-the-ground coordination.
- Assist with planning and execution digital workshops and webinars, handling technical setup, promotion, and post-event follow-up of digital events performed by our SMEs.
- Travel within the USA and Canada may be occasionally required.
- Create visually appealing assets for digital ads, website graphics, social media, and printed sales collateral using Adobe Creative Cloud tools and Canva.
- Draft engaging copy for emails, blogs, and social posts, leveraging Artificial Intelligence tools to streamline the drafting and editing process.
- Own the social content calendar (On LinkedIn in particular), engaging with our audience to drive organic growth.
- Update and maintain website content and landing pages (HubSpot CMS experience preferred).
- Assist in managing the marketing data within HubSpot CRM to ensure leads/RSVPs/Opportunities are tracked and routed correctly.
- Act as a face of the marketing team, presenting updates to stakeholders and interacting confidently with prospects and clients.
Requirements
- Minimum 1 year of experience planning and operating high-value in-person client events, from initial landing page builds that collect RSVPs to event coordination.
- Minimum 1 year of experience planning and operating online digital webinars and workshops.
- Demonstrable knowledge of social media platforms and social account content management (in particular, LinkedIn).
- Excellent written and oral communication skills; comfortable speaking and presenting face-to-face with prospects, clients, and internal stakeholders as needed.
- Occasional travel within the USA and Canada
- A motivated professional excited to work with people on proactive approaches to problem-solving.
- Nice to Haves
- Demonstrable experience leveraging industry-standard graphic design tools (Adobe Photoshop CC, Illustrator CC, Canva, or comparable) for branded advertising, web graphics, and printed sales materials.
- Experience leveraging common website CMS systems (HubSpot CMS preferred) for online advertising, organic promotion, and event logistics.
- Experience leveraging common CRM tools (Salesforce, HubSpot preferred).
- Leveraging Artificial Intelligence tooling to assist with efficient copywriting and content generation.
- Demonstrable experience in B2B Marketing for enterprise businesses.
- Competency with HTML, CSS, and JavaScript.
- Understanding of common paid advertising platforms (Google Ads, LinkedIn Ads, Meta Ads).
- Understanding of current-day marketing measurement and analytics best practices.
- Experience with work management tooling such as Jira, Monday, Asana, etc.
Benefits
- Compensation: 60,000-65,000 CAD
- Retirement: Group RRSP with employer matching up to 4%.
- Insurance: Dental, Vision, Health & Life
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
event planningdigital marketingcopywritingHTMLCSSJavaScriptgraphic designdata managementmarketing analyticsB2B marketing
Soft skills
communicationproblem-solvingpresentationteam collaborationaudience engagementstakeholder interactioncreativityorganizationadaptabilitymotivation