
Business Development Representative
Power Digital Marketing
full-time
Posted on:
Location Type: Remote
Location: Brazil
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Tech Stack
About the role
- Act on behalf of the CEO/Founder and Chief Growth Officer to manage LinkedIn presence and outbound communication
- Identify and connect with ICP‑fit executives using thoughtful, human messaging aligned to each leader’s voice
- Send high‑quality connection requests and direct messages that drive conversation—not spam
- Research and prioritize target accounts and decision‑makers
- Build and nurture relationships over time through consistent, relevant touchpoints
- Decide when LinkedIn vs. email is the best channel, and adapt based on response performance
- Collaborate with the podcast coordinator to identify and recruit senior leaders who are strong fits for our podcast
- Conduct outreach, follow‑ups, and coordination to help fill and maintain a full podcast calendar
- Support pre‑event outreach by inviting target accounts and key contacts to events
- Coordinate and manage gifting strategies before events to drive attendance and reciprocity
- Own weekly and monthly outreach KPIs, including:
- Connection requests sent
- Acceptance rates (target ~60%+)
- Response rates
- Meetings, conversations, and podcast bookings influenced
- Own the integrity and organization of prospect and account data across systems (Salesforce, HubSpot, LinkedIn Sales Navigator, Mailchimp, etc.)
- Employ AI technologies to enhance and optimize business processes.
Requirements
- Strong English fluency, both spoken and written (this is non‑negotiable)
- Experience in B2B outbound, business development, or growth‑focused outreach
- Exceptional written communication skills with the ability to mirror tone and voice
- Comfort operating autonomously and making judgment calls without scripts
- Highly goal‑oriented with a competitive, self‑motivated mindset
- Strong research skills and attention to detail
- Experience using LinkedIn Sales Navigator and CRM tools
- Intellectually curious with a strong desire to learn
- Knowledge of sales CRM tools and marketing automation software (Salesforce, LinkedIn Sales Navigator, ZoomInfo, Apollo)
Benefits
- Power Digital’s people and culture are at the core of our success
- Diversity in our team’s backgrounds and experiences are paramount
- Equal Opportunity Employer
- Employees have different strengths, experiences, and backgrounds
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B outboundbusiness developmentgrowth-focused outreachwritten communicationresearch skillsattention to detailsales CRM toolsmarketing automation software
Soft Skills
strong English fluencyexceptional written communicationautonomous operationjudgment callsgoal-orientedself-motivatedintellectually curious