
Paid Advertising Account Manager
Power Digital Marketing
full-time
Posted on:
Location Type: Remote
Location: Peru
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About the role
- The Paid Account Manager is responsible for owning the execution, performance, and growth of their marketing service within their book of business.
- Effectively work under pressure and navigate probing client questions, difficult conversations, roadblocks, and account issues.
- On top of their Paid Media knowledge, have an understanding of cross channel strategy and how their service impacts the broader media mix.
- Oriented towards the clients’ business success, tying their efforts to the greater business goals, and are able to communicate effectively with Executives.
- Responsible for owning reporting, optimizations, client communication, and execution of all aspects of campaign creation and management, sometimes with the support of a Specialist.
- Act as the main point of contact on cross-channel digital marketing campaigns.
- Lead weekly and monthly reporting calls, taking ownership of project management for other channels within their accounts to ensure all deliverables are completed correctly and on time.
- Provide insights and forward thinking strategy to clients on an ongoing basis, and has a strong understanding of their service’s strategy and the levers to pull to drive performance.
Requirements
- 3-4 years of digital marketing experience; 1-2 years in agency setting
- Minimum 2 years of hands-on experience with Search Engine Marketing
- Performance Max
- Standard Shopping
- YouTube Ads
- Display Advertising
- Local campaigns
- Bing Ads
- Specifically having experience with campaign development and optimization processes such as bid optimization, keyword research, ad copy development
- Minimum 2 years of hands-on experience with Meta ads direct response campaigns
- Additional platforms a plus (TikTok Ads, LinkedIn Ads, Pinterest Ads, etc.)
- Minimum 1 year of experience speaking to cross-channel strategy and performance in either in-house or client-facing role
- Proficiency in Google/Microsoft Office Suite(s)
- Proficiency in Google Analytics
- Strong understanding of full-funnel marketing and paid media’s place in the funnel
- Strong written and verbal communication skills
- Strong organizational and project management skills
- Self-motivated individual with a strong desire to succeed
- Excellent interpersonal skills
- Confident with client-facing presentations and communication
- Strong work ethic and ability to learn quickly and independently
- Interested in a long-lasting relationship with a growing company.
Benefits
- Power Digital’s people and culture are at the core of our success
- Diversity in our team’s backgrounds and experiences are paramount
- Equal Opportunity Employer
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingSearch Engine MarketingPerformance MaxStandard ShoppingYouTube AdsDisplay AdvertisingLocal campaignsBing Adscampaign developmentad copy development
Soft Skills
communicationorganizational skillsproject managementinterpersonal skillsself-motivatedstrong work ethicability to learn quicklyclient-facing presentationsproblem-solvingstrategic thinking