
AI Search Strategy Lead – AEO, GEO
PNC
full-time
Posted on:
Location Type: Hybrid
Location: Pittsburgh • Ohio • Pennsylvania • United States
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Salary
💰 $65,000 - $161,000 per year
Job Level
About the role
- Optimize AI-Driven Product Recommendations
- Analyze and optimize how PNC’s financial products are recommended by AI agents
- Monitor competitor offerings and AI capabilities to identify opportunities for differentiation
- Ensure data quality and regulatory compliance in models used for risk assessment and product personalization
- Collaborate closely with product, marketing, and compliance teams to align AI initiatives
- Educate content creators on how to write for both machines and humans
Requirements
- 5+ years of experience in technical and content SEO
- Deep experience with platforms such as Conductor, Ahrefs, Semrush, and BrightEdge
- Proficiency in Google Analytics or Adobe Analytics
- Mastery of Google Search Console
- Conceptual understanding of Retrieval-Augmented Generation (RAG), vector search, and tokenization
- Familiarity with new technology platforms like Profound and Athena
- Bachelor's degree or equivalent work experience
- Must be comfortable working with enterprise-grade data and analytics platforms
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 9 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
technical SEOcontent SEOdata qualityregulatory complianceRetrieval-Augmented Generationvector searchtokenizationenterprise-grade dataanalytics platforms
Soft skills
collaborationcommunicationeducation
Certifications
Bachelor's degree