PMB Property Improvements

Social Media Manager

• Develop and execute a personal brand strategy for the CEO aligned with investor credibility and trust
• Ensure consistent voice, tone, and messaging across all platforms
• Position the CEO as a subject-matter expert in construction, real estate, and property investment
• Plan, create, schedule, and manage content across platforms (Instagram, LinkedIn, Facebook; YouTube/TikTok a plus)
• Convert real-life expertise into educational, thought-leadership, and behind-the-scenes content
• Write strong captions that reflect professionalism, authenticity, and authority
• Repurpose long-form content (videos, calls, site visits, interviews) into short-form social assets
• Coordinate simple visuals, reels, carousels, and branded graphics
• Collaborate with the internal team for raw content, insights, and updates
• Highlight business growth, project wins, leadership insights, and operational excellence
• Craft narratives that build confidence and credibility with potential investors
• Track performance metrics and adjust content strategy accordingly
• Recommend improvements based on engagement, reach, and audience growth

Branding and Social Media Manager