PLOS

Email Marketing Manager

PLOS

full-time

Posted on:

Location Type: Remote

Location: United Kingdom

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Salary

💰 £42,000 - £57,000 per year

Job Level

About the role

  • Own the end-to-end execution of email campaigns, including planning, audience segment preparation, dynamic content creation, setup, testing, deployment, and optimization.
  • Develop and deliver engaging and on-brand communications that apply best practices in email UX, accessibility, and deliverability.
  • Ensure timely delivery of all campaigns in a fast-paced, multi-project environment.
  • Lead systematic A/B testing across subject lines, creative, CTAs, timing, and content structure.
  • Partner closely with the in-house content teams and the external design teams to evolve the creative direction of email communications.
  • Use channel insights to develop a deep understanding of audience needs, behaviors, and complex lifecycle stages.
  • Build and refine segmentation strategies to support targeted, multi-faceted messaging.
  • Identify and implement opportunities for enhanced personalization to increase relevance and engagement.
  • Support the development of long-term contact strategies that nurture, convert, and retain complex audiences.
  • Monitor email channel performance and apply learnings to improve future campaigns.
  • Partner with the Reporting, Insights & Analysis Manager to interpret results and translate insights into actionable improvements.
  • Share campaign-level channel insights with stakeholders, highlighting wins, opportunities, and trends.

Requirements

  • Bachelor’s degree or professional equivalent (CIM, IDM) in Marketing; or equivalent experience
  • Hubspot experience required
  • Experience working with enterprise-level ESPs or marketing platforms such as HubSpot
  • Proven success delivering complex, segmented, and personalized email campaigns at scale.
  • Demonstrated experience with audience segmentation, dynamic content, and lifecycle messaging.
  • Highly organized, detail-oriented, and deadline-driven.
  • Strong creative instincts paired with analytical thinking.
  • Comfortable managing multiple priorities in a fast-paced environment.
  • Excellent written and verbal communication skills.
  • Curious, proactive, and continuously looking for ways to improve performance.
  • Strong collaborator who thrives in cross-functional environments.
  • Familiarity with global email compliance standards (GDPR, CCPA, CAN-SPAM, CASL).
  • Knowledge of HTML/CSS for email editing and troubleshooting is preferred.
Benefits
  • Private medical insurance
  • Life assurance
  • Income protection
  • Personal accident insurance
  • Pension with up to 10% employer match
  • 25 days holidays, market competitive Maternity and Paternity leave
  • Birthday and three winter holidays days off
  • 2 days paid time off for volunteering per year
  • Fully remote work environment with stipend on joining for home office
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email campaign executionaudience segmentationdynamic content creationA/B testingemail UXemail deliverabilityHTMLCSSlifecycle messagingpersonalization strategies
Soft Skills
highly organizeddetail-orienteddeadline-drivenanalytical thinkingexcellent communicationcuriousproactivecollaborationmulti-taskingcreative instincts
Certifications
Bachelor’s degree in MarketingCIMIDM