Senior Associate, Paid Social
Pfizer
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • Pennsylvania • United States
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Salary
💰 $82,700 - $137,900 per year
Job Level
About the role
- Responsible for the day-to-day maintenance of Pfizer social accounts including performance monitoring, account optimization, and budget pacing.
- Collaboration with Paid Social Managers and Senior Managers on project management and prioritization of tasks.
- Management of all launch activities, including trafficking, uploading, and QAing new materials once approved.
- Data extraction and campaign analysis including trends, insights, and areas for optimization.
- Completion of in-depth marketplace and competitive research to inform campaign planning.
- Understanding of native social platforms and Privacy-approved audiences to assist in campaign strategy.
- Expertise and advanced utilization of Paid Social media platforms/tools, e.g. Meta, Reddit, Pinterest, TikTok, X.
- Communication and collaboration with key external stakeholders including agency teams, creative teams, and social platform teams.
Requirements
- Bachelor's degree with at least 2 years of hands-on experience in paid social campaign management; OR master's degree with more than 0 years of experience; OR associate's degree with 6 years of experience; OR high school diploma (or equivalent) and 8 years of relevant experience.
- Experience in the Pharma vertical preferred.
- Proficiency with all major social media platforms.
- Familiarity with in-platform campaign optimizations.
- Hands-on keys campaign and ad building.
- Knowledge of tagging implementation and measurement best practices across social platforms.
- Strong analytical abilities with the capability to interpret data, identify insights, and make data-driven recommendations for optimization.
- Excellent verbal and written communication skills.
- Ability to work well with multiple stakeholders across different projects under strict deadlines.
Benefits
- 401(k) plan with Pfizer Matching Contributions
- Additional Pfizer Retirement Savings Contribution
- Paid vacation
- Holiday and personal days
- Paid caregiver/parental and medical leave
- Health benefits including medical, prescription drug, dental, and vision coverage
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
paid social campaign managementdata extractioncampaign analysismarketplace researchcompetitive researchcampaign optimizationad buildingtagging implementationmeasurement best practicesanalytical abilities
Soft Skills
communication skillscollaborationproject managementprioritizationdata-driven recommendationsability to work under deadlines