PETA

Social Media Manager

• You will collaborate and brainstorm with other social media team members to create compelling content—specifically through words—for PETA's Instagram, X/Twitter, Facebook, and TikTok accounts.
• Helping save animals is PETA’s biggest priority. You will work on priorities from other departments to ensure that the social team is pushing PETA’s biggest issues and thus getting the public to take animals into consideration. You’ll also communicate with these departments to guarantee that everything you are posting is engaging, factually accurate, and emotionally compelling.
• It takes a lot of skill to learn how to best present information to an online audience, so a major part of your job will be analyzing your work and its online response, then finding ways to both improve and replicate prior success AND grow our following!
• You will get to know our online audience and see what they respond to and share, which will help you create content tailored for them to share.
• A portion of your every day will be researching current trends in social media, staying on top of things like the latest meme, and creatively applying that knowledge to PETA's efforts.
• The news never sleeps! Since social media success depends on acting in real-time, we post when the moment strikes (and on some occasions, the moment is 9 p.m. on Saturday night). You'll also need to be available on some holidays and weekends to post urgent breaking news.
• Though this role is remote, you’ll need to be able to hop over to your local vegan restaurant to create a fun TikTok or get content when we’re protesting in your area.
• You'll also be expected to perform any other duties assigned by the supervisor.

Social Media Content Creator

Producer

• Create high-impact videos for Instagram, TikTok, Facebook, X, YouTube, and emerging social channels from concept through final delivery
• Develop scripts and creative concepts that balance humor, shock value, clarity, and emotional resonance
• Use AI tools such as Midjourney, Runway, Higgsfield, and similar platforms to create animations, motion graphics, and visual elements that elevate storytelling
• Experiment with emerging AI-powered video, animation, and creative technologies to develop innovative content formats
• Appear confidently on camera in comedic skits, commentary, and explanatory videos, bringing PETA’s bold, provocative, and quirky voice to life
• Self-film content using an iPhone or similar equipment, taking ownership of lighting, sound, props, set design, and overall production quality
• Direct and produce formal shoots as needed
• Collaborate closely with Video Lab team members and the social media team to develop timely, engaging content
• Ensure all video content meets quality standards and complies with legal and brand guidelines
• Stay current on social media trends, platform updates, internet culture, and advancements in AI creative tools
• Perform other duties as assigned by the supervisor.

Video Lab Producer – AI, On-Camera Content

• Contribute to strategy and content creation across current and emerging social platforms, analyzing content for success and applying a sophisticated understanding of PETA’s mission, priorities, and goals to reach and expand influence to various platform audiences
• Design and produce emotionally evocative, story-based content, including persuasive, accurate, and engaging copy and well-designed imagery, understand and promote design and copy cohesion, leveraging style, function, and motion
• Stay current and ahead of industry trends, and perform research to refine content strategies
• Write thoughtful, persuasive, creative copy from the smallest CTA to the most inspiring headline
• Liaise and successfully fulfill the social media marketing needs of cross-departmental teams, senior leadership, and other stakeholders to deliver accurate, timely, and innovative content
• Assist management with departmental operations
• Perform any other duties assigned by the supervisor

Social Media Creative Strategist

Payroll

• Process bi-weekly payroll for the PETA Foundation, including updating payroll deductions, accruals, and ensuring proper tax withholding is established
• Calculate final checks, including accrued vacation time, and update payroll records for terminated employees
• Process internal payroll related to payables
• Assist with timecard review for labor law matters
• Assist with multi-state payroll tax matters
• Stay current with payroll regulations and ensure compliance with Federal and State laws
• Address employee payroll questions and resolve any issues that may arise
• Perform bi-weekly and semi-yearly 401k tasks, including reconciling accounts and hosting enrollment meetings
• Perform monthly general-ledger reconciliations
• Provide necessary reports for annual financial audits of the PETA Foundation and its supported organizations
• Perform year-end reconciliations of employee data and supply to various third parties
• Use discretion and knowledge of the accounting and payroll systems to create and distribute specific payroll reports and specific ledger-detail reports
• Train new PETA and PETA Foundation staff members in payroll procedures
• Post journal entries to the general ledger, including biweekly and end-of-month entries for payroll, correcting and adjusting entries
• Perform any other duties assigned by the supervisor

Accounting and Payroll Specialist

Community Manager

• Assist with the management of and work to grow community support for a variety of community-based fundraising programs
• Assist in the development and implementation of a community fundraising strategy
• In consultation and verified compliance with the objectives, standards, and requirements communicated by PETA: o Create comprehensive community/ peer-to-peer fundraising plans that align with the organization's goals and objectives o Support and develop peer-to-peer fundraising brands (including Fundraise for Animals, True Friends Memorials, PETA Pack, Yard Sale Benefiting Animals.) o Assist in overseeing ‘Jump Into Auction For Animals’ annual virtual silent auction o Coordinate online individual fundraising campaigns on social platforms such as Meta/Facebook, Instagram, etc. With the support of PETA's Digital Ads department, provide guidance and support to participants who sign up for these fundraising campaigns. o Design and conceptualize viral and micro fundraising campaigns to ensure growth, maximum penetration of core market areas, and opportunities for expansion o Create personalized donor engagement and acknowledgment strategies o Ensure that all annual monetary and acquisition goals are achieved or exceeded o Evaluate and audit P2P programs, identify strengths and growth opportunities, and report on progress, testing strategies, and program development o Develop and deploy creative marketing content to promote fundraising initiatives, increase community engagement, drive donor participation, and maximize reach and impact o Assist with personal-event fundraising, including revenue and expense budgets, volunteer development, volunteer engagement, and event-day logistics
• Represent employer at workplace giving and other community events
• Perform any additional duties requested by the supervisor

Community Fundraising Assistant Manager

• Create moving, socially-savvy videos for PETA's social channels, including but not limited to Instagram, TikTok, Facebook and YouTube, from concept to completion:
• Create videos supporting PETA’s work based on newly acquired footage
• Cultivate video stories from PETA’s enormous existing footage archive
• Write scripts and brainstorm concepts
• Work closely with PETA's Video Lab Studio manager on creative aspects and production of all videos
• Design, direct, and produce shoots as needed
• Take responsibility for the quality control of videos
• Abide by any legal guidelines regarding video production from start to completion
• Collaborate, give feedback and support to fellow team member projects
• Collaborate with PETA's social team on the promotion of videos and the analysis of their success
• Stay current on social trends and capabilities
• Perform any other duties assigned by the supervisor

Video Lab Producer

SDET

• Test Strategy, Planning & Delivery: o Identify and recommend appropriate strategies for each project (risk-based, exploratory, automation-first, etc.) based on scope, architecture, and timelines o Create, maintain, and execute test plans, test cases, and test scripts aligned with requirements and acceptance criteria o Perform and document testing across: Functional, Regression, Integration, System, and User Acceptance Testing o Execute test plans and acceptance criteria while also performing exploratory and negative testing to identify edge cases, unintended behaviors, and failure scenarios beyond documented requirements o Support UAT planning and facilitation, including test coordination, defect triage, and readiness reporting
• Validation & Verification & SOP Development: o Own and improve validation and verification processes, ensuring traceability from requirements to test evidence o Develop and maintain QA testing SOPs to standardize workflows, reporting, and release quality gates
• Cloud, CI/CD, and Container Quality: o Validate Azure cloud hosting deployment processes, including pre-release checks and post-deployment verification in production-like environments o Work within GitHub Actions pipelines to integrate tests, interpret results, troubleshoot failures, and improve CI reliability o Test and validate applications running in Docker containers, ensuring environment parity and predictable deployments
• Code Review & Quality Engineering: o Participate in code reviews focused on quality, security, testability, and maintainability for: - WordPress (themes/plugins) and Laravel frameworks, PHP - JavaScript, HTML, CSS applications, and UI components o Collaborate with web developers and project managers to improve defect prevention through better standards, clearer acceptance criteria, and scalable testing practices
• Automation & Tooling: o Design and implement automated tests where they provide clear ROI, with preference for Playwright and/or Ghost Inspector o Leverage strong programming skills to create test utilities, integrate tools into CI, and generate useful reports/metrics o Recommend appropriate uses of AI when appropriate
• API & Mobile Testing: o Perform API validation testing (contract/response validation, negative testing, data integrity checks) o Conduct iOS native app testing, including device/OS coverage planning, UX validation, and regression testing
• Defect Management & Reporting: o Log actionable defects with clear reproduction steps, impact assessment, and supporting evidence. Use reporting to improve processes to prevent recurring defects o Provide release readiness reporting, including quality status, risk summary, and go/no-go recommendations
• Perform other duties as assigned by the supervisor.