Parts Town

HVAC Integrated Marketing Manager

Parts Town

full-time

Posted on:

Location Type: Hybrid

Location: Fort Wayne • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $90,149 - $117,024 per year

About the role

  • Execute integrated marketing campaigns to grow the HVAC parts category across Encompass and Parts Town, focusing on the HVAC distributor audience.
  • Develop cross-channel marketing assets (email, digital ads, social, events, trade shows) and collaborate with creative teams to produce landing pages, videos, sell sheets, infographics, and other content.
  • Partner with web and eCommerce teams to optimize HVAC category pages, improve SEO, enhance merchandising, and support HVAC-focused digital tools and educational resources.
  • Monitor digital performance metrics (traffic, engagement, conversions) and present insights, campaign results, and recommendations to internal stakeholders.
  • Coordinate cross-functional efforts with category managers, sales, product, and supplier partners.

Requirements

  • 5+ year integrated marketing experience
  • Solid understanding of different marketing channels and techniques, with more emphasis on digital and email marketing
  • Comfortable juggling many different priorities at once and digging into the details
  • Self-starter who can be strategic and execute, with demonstrated marketing experience that drives results
  • Flexible and adaptable to change
  • Excellent communicator with great verbal and written communications skills
  • Bonus points for previous experience within the HVAC/R space
Benefits
  • Hybrid Work schedule
  • Team member appreciation events and recognition programs
  • Volunteer opportunities
  • Monthly IT stipend
  • Casual dress code
  • On-demand pay options: Access your pay as you earn it, to cover unexpected or even everyday expenses
  • Health insurance
  • 401k/401k match
  • Employee assistance programs
  • Paid time off
  • Paid sick time off
  • Paid holidays
  • Paid parental leave
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
integrated marketingdigital marketingemail marketingSEOcampaign performance metricscontent developmentcross-channel marketingeCommerce optimizationmerchandisingdata analysis
Soft Skills
strategic thinkingself-starterflexibilityadaptabilitycommunication skillsdetail-orientedprioritizationcollaborationpresentation skillsresults-driven