Lead and scale the Marketing Operations function, owning the systems, processes, planning, and run-the-business reporting.
Partner tightly with Marketing leaders and stakeholders to elevate our end-to-end systems and processes across lead management, funnel alignment, campaign execution, account-based marketing, and sales development.
Own the martech roadmap: critically evaluate the current stack, identify gaps and opportunities, and drive new martech initiatives in partnership with Revenue Technology.
Define and run the marketing operating cadence, ensuring we rigorously measure outcomes, monitor performance across channels, and rapidly adjust strategy and activities based on data-driven insights and recommendations.
Support the SVP of Marketing and marketing leadership by designing and delivering crisp, executive-ready and board-level reporting on a regular cadence, turning complex data into compelling narratives and clear decisions.
Lead the marketing planning engine, including annual and quarterly planning, organizational design, budget allocation, and OKR management.
Build, coach, and inspire a world-class Marketing Operations team through structured hiring and assessment, thoughtful balance of external hires and internal promotions, and hands-on mentorship that maximizes each team member’s impact and growth.

Requirements

8+ years of experience in marketing operations, with 3+ years leading people and teams.
Deep familiarity with modern B2B SaaS go-to-market, ideally in high-growth environments.
Hands-on experience with:
Marketing automation and lifecycle orchestration
Lead/PQL scoring and routing
Multi-touch attribution and funnel analytics
ABX/ABM programs and account scoring
CDPs, data enrichment, and audience building
Strong analytical chops: you’re comfortable going from SQL or GSheets to a C-level deck.
A builder’s mindset: you enjoy designing systems and processes from first principles, not just operating with what already exists today.
Proven ability to lead planning & budget conversations with Finance and GTM leaders.
Executive presence and influence skills: you can push back when needed, build trust quickly, and align diverse stakeholders around a shared plan.
Comfort operating in a fast-paced, evolving environment where ambiguity is normal and you help turn it into clarity.

Benefits

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing operationsmarketing automationlifecycle orchestrationlead scoringPQL scoringmulti-touch attributionfunnel analyticsABX programsABM programsdata analysis

Soft Skills

leadershipanalytical skillsexecutive presenceinfluence skillsteam buildingmentorshipcommunicationstrategic planningadaptabilityproblem-solving