Account Coordinator
Kimberly-Clark
Job Level
Lead
About the role
- Develop and execute a comprehensive marketing strategy to drive brand awareness, acquire new customers, and increase market share.\n
- Manage marketing project budgets, ensuring optimal allocation of resources to achieve maximum ROI on all campaigns and initiatives.\n
- Build, lead, and mentor a high-performing marketing team, fostering a culture of continuous improvement and innovation.\n
- Oversee all marketing channels, including digital marketing, traditional marketing, brand management, social media, and wholesale marketing.\n
- Conduct in-depth market research and competitive analysis to identify new opportunities and stay ahead of industry trends.\n
- Develop cohesive data driven product release strategies across all sales channels.\n
- Ensure brand messaging and visual identity are consistent and compelling across all platforms and touchpoints.\n
- Collaborate cross-departmentally with sales, product development, and operations to ensure marketing strategies are aligned with overall company goals.
Requirements
- Proven experience in a senior marketing leadership role, preferably within the consumer packaged goods (CPG) or a related fast-moving industry.\n
- Demonstrable success in developing and executing marketing strategies that have driven significant business growth.\n
- Deep expertise in digital marketing, brand building, and performance marketing with a track record of managing substantial marketing budgets.\n
- Exceptional leadership and communication skills, with the ability to inspire a team and collaborate effectively across the organization.\n
- Strong analytical and strategic thinking abilities, with a data-driven approach to decision-making.\n
- Bachelor's degree in Marketing, Business, or a related field; an MBA is a plus.
