Pacific Quest

Marketing Director

Pacific Quest

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $120,000 - $150,000 per year

Job Level

Lead

About the role

  • Develop and execute a marketing strategy with a specific focus on search engine optimization, new referral source generation, online advertising, and podcasts/relevant media platform cross collaboration.
  • Develop Content with a particular focus on video content designed to elevate the sophistication of Pacific Quest services, digital flyers & print handouts designed for new referral partners, branded swag to engage and nurture new connections, photos of programming, facilities and experiences, and website that engages prospective clients, families and referral partners.
  • In coordination with the Admissions & Outreach Directors, develop new referral relationships through virtual & on island tours, conference attendance & presentation, regional travel, warm call, email, and social media campaigns.
  • In coordination with the Admissions & Outreach Directors, develop, implement and maintain CRM strategy to elicit and analyze data to inform marketing strategies, ensure accountability to strategy, identify, analyze and pursue in partnership, with the business development and other teams, new referral sources, B2B, and other service line opportunities.

Requirements

  • 3-5 years in admissions or outreach/development work
  • BA/BS preferred
  • Microsoft applications, including Excel
  • Google applications experience
  • Electronic medical records system experience
  • Ability to pass prehire and ongoing background, fingerprint and drug screen clearance
  • Prehire physical and 2-step TB clearance required
Benefits
  • Healthcare including preventative health, and wellness coverage; optional prescription, dental and vision benefits
  • Paid time off accrual and holidays
  • Paid parental leave
  • 401k plan
  • Disability insurance
  • Prodeals and discounts
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
search engine optimizationcontent developmentvideo content creationCRM strategydata analysisB2B marketingonline advertisingsocial media campaignsconference presentationreferral source generation
Soft Skills
collaborationcommunicationrelationship buildingstrategic thinkingaccountabilityorganizational skillscreativityadaptabilityproblem-solvingteamwork