
Senior Manager, eCommerce
Pacific Cycle - Schwinn & Mongoose
full-time
Posted on:
Location Type: Hybrid
Location: Madison • Wisconsin • United States
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Job Level
About the role
- Develop and lead the overall e-commerce strategy across DTC and key marketplace platforms.
- Establish performance goals, KPIs, and operating cadence aligned with company growth targets.
- Monitor industry trends, platform updates, and competitive dynamics to identify growth opportunities.
- Serve as the internal subject matter expert on digital commerce strategy.
- Own the full e-commerce P&L, including revenue growth, margin performance, media investment, and promotional ROI.
- Develop forecasts, budgets, and financial models to guide decision-making.
- Analyze performance data and optimize investments across pricing, promotions, and digital marketing.
- Lead retail media strategy across Amazon, Walmart, Target, and DTC channels.
- Manage advertising investments to maximize ROAS, traffic, and conversion performance.
- Partner with internal marketing teams and agencies to implement integrated campaign strategies.
- Define platform-specific assortment strategies to optimize performance across digital channels.
- Lead promotional planning and pricing strategy aligned with margin and inventory goals.
- Ensure best-in-class product content, SEO, and digital shelf optimization.
Requirements
- Bachelor’s degree in Business, Marketing, or related field.
- 7-10 years of progressive experience in e-commerce, digital commerce, or omni-channel sales.
- Demonstrated success managing large-scale digital commerce businesses or marketplace platforms.
- Proven experience owning and managing an e-commerce P&L.
- Direct experience with Amazon (1P and 3P), Walmart, and Target marketplaces.
- Strong knowledge of retail media platforms and performance marketing strategies.
- Advanced experience using analytics to drive growth decisions.
- Experience working with digital marketing, reporting, and commerce platforms.
Benefits
- generous time off
- incredible product discounts
- fun working environment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
e-commerce strategydigital commerceP&L managementfinancial modelingperformance analysisSEOdigital marketingpromotional planningpricing strategyretail media
Soft Skills
leadershipstrategic thinkinganalytical skillscommunicationcollaboration