Market Manager
Guesty
Database Conversion Manager
Outsource Recruiter
full-time
Posted on:
Origin: • 🇺🇸 United States • California
Visit company websiteSalary
💰 $8 - $12 per hour
Job Level
Mid-LevelSenior
About the role
- Manage and optimize the flow of incoming leads from various sources (e.g., partnerships, digital advertising).
- Conduct regular audits of the lead database to identify missed opportunities and re-engagement prospects.
- Maintain a clean, organized database to ensure accuracy and high engagement rates.
- Develop and execute strategies to maintain high database engagement and maximize conversion opportunities.
- Collaborate with the sales team to ensure timely and effective follow-up on all leads.
- Implement accountability measures for sales agents who do not meet lead management standards.
- Provide training and support to the sales team to improve their lead conversion skills and database engagement strategies.
- Generate detailed reports and dashboards to track key metrics such as lead response times, conversion rates, revenue impact, and database activity.
- Analyze data trends to identify areas for process improvement, revenue growth, and increased investment.
- Lead and manage projects aimed at improving lead conversion processes and increasing revenue.
- Work closely with leadership to make data-driven recommendations on lead source profitability and marketing spend allocation.
Requirements
- Proven experience in lead management, database conversion, and sales operations.
- Hands-on experience with CRM software (e.g., HubSpot, Salesforce, Follow-Up Boss).
- Proven track record of driving measurable lead conversion and maintaining high database engagement.
- Experienced in managing remote sales teams, balancing accountability with support to drive engagement and high performance.
- Demonstrated ability to lead and execute projects that positively impact revenue.
- Strong data analysis and reporting skills (Excel, Google Sheets).
- Excellent organizational and time management abilities.
- Proactive, detail-oriented, and able to work with minimal supervision.
- Understanding of lead source profitability and financial impact analysis of marketing channels.
- Stable internet connection with a backup solution.
