Product Marketing Manager
Outseer
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Drive product market positioning, messaging, and go-to-market strategy
- Develop compelling product positioning and value propositions
- Own and execute end-to-end go-to-market plans for new product launches
- Conduct market research and competitive analysis
- Create and maintain sales enablement assets
- Partner with Demand Generation and Content teams for campaigns
Requirements
- Bachelor’s Degree in business, marketing, or other relevant degree
- 4+ years of experience in Product Marketing, Product Management, or related roles
- Proven experience owning product positioning and go-to-market strategies
- Strong written and verbal communication skills, with the ability to influence cross-functional stakeholders
- Experience working closely with Product, Sales, and Marketing teams
- Analytical mindset with the ability to turn insights into actionable strategies
- Experience in B2B, SaaS, fintech, or technology-driven environments
- Familiarity with customer research methodologies and competitive intelligence
- Experience supporting sales enablement and revenue teams
Benefits
- Equal employment opportunity
- Work environment free of discrimination and harassment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingproduct managementgo-to-market strategymarket researchcompetitive analysissales enablementcustomer research methodologiescompetitive intelligence
Soft Skills
strong written communicationstrong verbal communicationinfluencing stakeholdersanalytical mindsetactionable strategies
Certifications
Bachelor’s Degree in businessBachelor’s Degree in marketingBachelor’s Degree in relevant field