OU Health

Web Developer, Patient Acquisition Strategies

OU Health

full-time

Posted on:

Location Type: Remote

Location: KansasMontanaUnited States

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About the role

  • develop, maintain, and optimize OU Health’s web and marketing technology infrastructure
  • support the Mgr Patient Acquisition & Consumer Engagement in building a seamless digital ecosystem for patient acquisition, engagement, and conversion
  • serve as OU Health’s primary developer and martech integrator, ensuring all systems work together for digital growth
  • build, manage, and optimize the OUHealth.com CMS (AEM, Drupal, Sitecore, or equivalent)
  • configure and maintain integrations between web platforms, Salesforce, and marketing automation systems
  • develop and manage data connections for analytics and performance dashboards
  • support SEO, GEO and schema optimization, site speed improvements, and accessibility compliance
  • troubleshoot and resolve technical issues across the web ecosystem
  • implement A/B testing and personalization features
  • manage technical documentation, release notes, and version control for all web and martech assets
  • stay current on emerging tools and trends in healthcare martech and digital experience platforms

Requirements

  • Bachelor’s Degree in Computer Science, Web Development, Marketing Technology, or related field required
  • Three years of experience managing websites or martech integrations in a complex organization, preferably in healthcare, required
  • Advanced proficiency in front-end and back-end web development (HTML, CSS, JavaScript, PHP, SQL)
  • Experience with CMS configuration and deployment (Drupal, AEM, or similar)
  • Familiarity with Salesforce Marketing Cloud, CRM integration, and marketing automation APIs
  • Experience with website personalization
  • Working knowledge of Google Analytics 4, Google Tag Manager, and conversion tracking tools
  • Advanced analytical mindset with ability to translate data into actionable insights
  • Collaborative team orientation and problem-solving skills in a fast-paced environment
Benefits
  • competitive wages
  • total rewards package including a sign-on bonus
  • possible relocation assistance
  • PTO
  • 401(k)
  • medical and dental plans
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
HTMLCSSJavaScriptPHPSQLCMS configurationA/B testingdata analyticswebsite personalizationSEO optimization
Soft Skills
collaborative team orientationproblem-solving skillsanalytical mindsetcommunication skillsorganizational skills
Certifications
Bachelor’s Degree in Computer ScienceBachelor’s Degree in Web DevelopmentBachelor’s Degree in Marketing Technology