
Web Developer, Patient Acquisition Strategies
OU Health
full-time
Posted on:
Location Type: Remote
Location: Kansas • Montana • United States
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About the role
- develop, maintain, and optimize OU Health’s web and marketing technology infrastructure
- support the Mgr Patient Acquisition & Consumer Engagement in building a seamless digital ecosystem for patient acquisition, engagement, and conversion
- serve as OU Health’s primary developer and martech integrator, ensuring all systems work together for digital growth
- build, manage, and optimize the OUHealth.com CMS (AEM, Drupal, Sitecore, or equivalent)
- configure and maintain integrations between web platforms, Salesforce, and marketing automation systems
- develop and manage data connections for analytics and performance dashboards
- support SEO, GEO and schema optimization, site speed improvements, and accessibility compliance
- troubleshoot and resolve technical issues across the web ecosystem
- implement A/B testing and personalization features
- manage technical documentation, release notes, and version control for all web and martech assets
- stay current on emerging tools and trends in healthcare martech and digital experience platforms
Requirements
- Bachelor’s Degree in Computer Science, Web Development, Marketing Technology, or related field required
- Three years of experience managing websites or martech integrations in a complex organization, preferably in healthcare, required
- Advanced proficiency in front-end and back-end web development (HTML, CSS, JavaScript, PHP, SQL)
- Experience with CMS configuration and deployment (Drupal, AEM, or similar)
- Familiarity with Salesforce Marketing Cloud, CRM integration, and marketing automation APIs
- Experience with website personalization
- Working knowledge of Google Analytics 4, Google Tag Manager, and conversion tracking tools
- Advanced analytical mindset with ability to translate data into actionable insights
- Collaborative team orientation and problem-solving skills in a fast-paced environment
Benefits
- competitive wages
- total rewards package including a sign-on bonus
- possible relocation assistance
- PTO
- 401(k)
- medical and dental plans
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
HTMLCSSJavaScriptPHPSQLCMS configurationA/B testingdata analyticswebsite personalizationSEO optimization
Soft Skills
collaborative team orientationproblem-solving skillsanalytical mindsetcommunication skillsorganizational skills
Certifications
Bachelor’s Degree in Computer ScienceBachelor’s Degree in Web DevelopmentBachelor’s Degree in Marketing Technology