Director of eCommerce
Otter Products
full-time
Posted on:
Location Type: Hybrid
Location: Fort Collins • Colorado • United States
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Salary
💰 $145,000 - $200,000 per year
Job Level
About the role
- Lead US and CA eCommerce channels at Otter Products which include B2C/B2B eCommerce platforms.
- Act as a thought-leader for best practices on channel performance, challenges, and opportunities to accelerate growth.
- Work with department and functional leaders to develop eComm strategies enabling company growth.
- Work closely with Product Category leadership, Customer and Brand Marketing, Legal, Sales, Customer Service, Information Technology and development teams to ensure that eCommerce solutions support business strategy and integrate with website.
- Analyze business requirements, propose solutions and oversee projects to stay within budget and grow revenue goals.
- Lead and empower team to create, manage and oversee online promotions, site features and new product releases.
- Oversee the strategy for website content and online marketing tactics.
- Oversee site merchandising strategy and highlight roadblocks/budget requirements to reaching desired end state.
- Identify site optimization opportunities and manage site performance: traffic, conversion, content, page flow, etc.
- Communicate eCommerce opportunities and requirements to the organization as a key brand marketing, sales, customer service, and consumer insights channel.
- Work with IT and product teams to identify, develop and implement new revenue streams
- Provide insights and Channel trends, performance, and opportunities to ELT and VP on a regular cadence.
- Support and maintain a positive safety culture by being an active leader in all safety program initiatives.
- Other duties as required.
Requirements
- Bachelor’s degree is required
- Bachelor’s degree in Marketing, Merchandising, Business Management, or related field preferred
- Experience in lieu of degree may be considered
- Minimum of ten years of experience in eCommerce, including experience with merchandising and marketing, is required
- Minimum of four years in a manager or higher-level role is required
- Experience leading a Direct-to-Consumer online store powered by Shopify is required
Benefits
- medical
- dental
- vision
- basic life
- voluntary life
- long-term disability
- short-term disability
- employee assistance program
- flexible spending accounts
- health savings account
- 401(k) retirement plan
- accrued paid time off based on seniority
- volunteer time off
- parental leave
- bereavement leave
- company holidays
- years of service awards
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
eCommercemerchandisingmarketingsite optimizationproject managementbudget managementonline promotionschannel performance analysisrevenue growth strategiescustomer insights
Soft skills
leadershipcommunicationcollaborationstrategic thinkingproblem-solvingteam empowermentanalytical skillsthought leadershiporganizational skillssafety culture advocacy