Orchestra

Media Director

Orchestra

full-time

Posted on:

Location Type: Hybrid

Location: New York City • District of Columbia • Massachusetts • United States

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Salary

💰 $110,000 - $130,000 per year

Job Level

Lead

About the role

  • Lead multiple client accounts at one time, most with multiple end-to-end, multi-channel paid media campaigns; join weekly calls, present findings and proactive suggestions, actively participate in strategic conversations and collaborate to solve problems
  • Develop all paid media strategy, translating short- and long-term client goals to campaign KPIs and maintaining a comprehensive work plan for internal and external teams
  • Create media strategies and media plans from scratch, taking big picture ideas and identifying the best platforms and tactics that will help meet goals
  • Manage and advise junior staff on the execution and optimization of digital ad campaigns across a variety of self-serve platforms and channels
  • Create and review detailed reports, providing the big-picture analysis, recommendations and actionable takeaways to senior client contacts
  • Work with the accounts team to stay up-to-date on all client news, events and priorities
  • Problem-solve and troubleshoot in ads platforms when crises inevitably arise
  • Stay on top of advertising trends and ever-changing platform policies; regularly share updates to internal and client teams on changes or new opportunities
  • Work closely with paid media leadership to pitch new business and proactively seek out new client opportunities, tapping into your professional network for leads
  • Work closely with paid media team members to establish and implement internal processes for efficiency and industry best practices

Requirements

  • 6-8 years of experience in the planning, buying, and management of omnichannel paid media campaigns including paid social (Meta, LinkedIn, Reddit, etc), search (Google, Bing), video and CTV/OTT, programmatic, streaming audio, print, OOH, direct publisher buys, etc
  • Expertise with Tech B2B, SaaS, ABM, and performance-heavy clients
  • Experience working in a fast-paced environment and directly with clients to handle competing deadlines
  • Excellent written and oral communication skills with all levels of company staff, clients and vendors
  • Reliable self-organization systems and meticulous attention to detail
  • Demonstrated research and problem-solving skills
  • Experience (directly/indirectly) managing staff, with the ability to manage, motivate and mentor team members
Benefits
  • Medical, dental and vision insurance for employees and dependents
  • Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
  • 401K with a 4% employer match and no vesting period
  • Generous paid time off (FTO)
  • Pre-tax commuter benefits
  • Mobile phone reimbursement for data and minutes
  • Employer-funded life insurance
  • Discounted annual bikeshare membership
  • Corporate discounts through Tickets at Work

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
paid media strategycampaign KPIsdigital ad campaignsmedia strategiesmedia plansprogrammatic advertisingsearch advertisingpaid social advertisingvideo advertisingCTV/OTT advertising
Soft skills
communication skillsproblem-solving skillsself-organizationattention to detailteam managementmentoringcollaborationstrategic thinkingpresentation skillsadaptability