
Growth Marketing Operator
OptiNizers
contract
Posted on:
Location Type: Remote
Location: Philippines
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About the role
- A hands-on, execution-focused Growth Marketing Operator is needed to drive measurable growth across multiple digital channels using AI as a productivity multiplier
- Build, launch, track, and optimize campaigns independently
- Comfortable owning execution across email, paid ads, SEO, analytics, and automation workflows
- Must be data-driven, systems-oriented, and confident managing multiple performance channels simultaneously
- Email Marketing (Klaviyo): Create and send at least one email campaign per week, own copywriting, design, segmentation, and performance analysis
- Optimize subject lines, flows, and targeting based on data
- Maintain clean list hygiene and segmentation logic
- Paid Advertising (Google Ads): Manage campaigns end-to-end, conduct keyword research, write ad copy, manage bidding strategies, monitor budgets, and optimize performance
- Improve conversion rates through ongoing testing
- SEO & Content Optimization: Update and optimize blog content, monitor keyword rankings and search performance, implement on-page SEO improvements, identify new keyword opportunities and content gaps
- Analytics & Tracking Infrastructure: Manage GA4 tracking and reporting, maintain Google Search Console, configure Google Tag Manager (GTM), create and validate UTM parameters, ensure accurate attribution across channels, produce actionable performance reports
- AI & Workflow Automation: Use AI tools daily for copy, research, analysis, and reporting, implement workflow automation using tools such as Zapier
- Social Media & Content Repurposing: Develop structured content plans, repurpose long-form content using AI tools, support distribution across relevant social platforms
- Research, Testing & Experimentation: Run structured A/B tests across channels, analyze performance results, document findings and implement iterative improvements consistently
Requirements
- Proven hands-on experience executing marketing campaigns across multiple channels
- Strong working knowledge of Klaviyo, Google Ads, GA4, and SEO fundamentals
- Deep understanding of tracking, attribution, and performance metrics
- Experience implementing marketing automation workflows
- Daily user of AI tools for execution enhancement
- Comfortable working independently with minimal supervision
- Data-literate and comfortable analyzing performance metrics
- Organized and systems-focused
- Results-oriented and execution-driven
- Disqualifiers: Strategy-only background without execution experience, heavy reliance on agencies to perform hands-on work, limited or no tracking implementation experience, AI knowledge limited to surface-level usage without practical application
Benefits
- Fully remote role
- Performance-driven environment with clear KPIs
- High autonomy with accountability
- Structured reporting and measurable outcomes
- Long-term growth opportunity tied to results and execution impact
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketingcopywritingcampaign optimizationpaid advertisingSEOanalyticsA/B testingdata analysismarketing automationperformance metrics
Soft Skills
data-drivensystems-orientedindependentorganizedresults-orientedexecution-focusedcomfortable managing multiple channelsanalyticaldetail-orientedadaptable