OneMain Financial

Copywriter

• Partner with marketing managers, creative directors, designers, and key stakeholders to craft copy that elevates the brand proposition across channels
• Write compelling, on-brand content across email, mobile, social, and other key touchpoints in the customer journey
• Translate strategic goals and customer insights into clear, engaging copy that supports both business outcomes and user needs
• Collaborate with UX teams to ensure language enhances the customer experience and aligns with OneMain’s voice
• Contribute to and help evolve copy standards, voice guidelines, and messaging systems for consistency across platforms
• Lead and participate in concept development — from big ideas to button copy — with a willingness to iterate quickly and thoughtfully
• Help steward the creative process from concept through execution, ensuring final work is polished, purposeful, and brand-right
• Act as a champion for OneMain’s brand voice within the organization, advocating for clarity, empathy, and creativity in every message

Lead Copywriter

Director

• Own the design and execution of enterprise outbound contact strategies, including dialing logic, contact cadence, and channel prioritization.
• Develop and optimize contact plans across platforms and business units to maximize reach, response, and conversion while minimizing risk.
• Ensure continuous improvement of campaign effectiveness through data-driven performance analysis and experimentation.
• Lead and develop a team responsible for campaign planning, analytics, and execution support.
• Foster a culture of precision, accountability, innovation, and results orientation.
• Establish clear performance metrics, coaching, and development plans for team members.
• Lead migration to modern contact center platforms (e.g., NICE, CCaaS).
• Oversee decommissioning of legacy telephony and dialer systems.
• Drive standardization of dialer configurations, IVR logic, and contact frameworks across the enterprise.
• Partner with IT and Product teams to deliver scalable, future-ready capabilities.
• Ensure zero critical compliance incidents through rigorous controls and monitoring.
• Enforce change management standards with 100% adherence to governance frameworks.
• Maintain full audit readiness and ensure compliance with regulatory and internal policy requirements.
• Partner with Legal and Risk to evaluate and implement compliant outbound communication strategies.
• Deliver key initiatives on time, with zero outages and minimal operational disruption.
• Establish and monitor KPIs related to campaign performance, system reliability, and operational efficiency.
• Act as a strategic advisor across Operations, Legal, IT, and Product organizations.
• Align outbound strategies with broader business goals, customer experience objectives, and regulatory requirements.
• Lead cross-functional planning and execution for enterprise initiatives.
• Conduct regular frontline immersion to understand operational realities and customer interactions.
• Identify opportunities to improve customer experience, reduce friction, and optimize cost-to-serve.
• Drive adoption of enterprise initiatives that enhance engagement effectiveness and customer outcomes.

Associate Director – Voice Technology Services

Data Scientist

• Apply diverse statistical and machine learning techniques to analyze a variety of datasets to solve complex, unstructured business problems.
• Actively contribute to our team’s vibrant culture through sharing knowledge, helping peers, and generally being a great person to work with.
• Develop creative technical solutions to improve the company’s decision making, the customer’s experience, and shareholder returns.
• Evaluate non-traditional data sources to see if they result in better underwriting decisions, saving our hard-working customers millions in interest payments.
• Mine the “digital exhaust” of our marketing campaigns to identify new populations who would benefit from our products.
• Partner with our operations teams to surface data insights that will allow our thousands of branch staff to better serve our customers.

Lead Copywriter

Associate Director – Voice Technology Services

Data Science Analyst