Omie

Growth Coordinator

Omie

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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About the role

  • Lead Omie’s organic growth channels, combining strategic vision, execution capability, and technical expertise in CRM, SEO and GEO.
  • Restructure the end-to-end CRM strategy, mapping the entire customer journey from acquisition to expansion.
  • Define segmentations, automation flows and communication cadences focused on conversion and retention.
  • Develop and optimize onboarding, activation, engagement and retention campaigns.
  • Monitor CRM metrics (open rate, CTR, conversion by funnel stage, churn) and turn data into actionable decisions.
  • Collaborate closely with Product and Customer Success teams.
  • Define and execute an organic SEO strategy focused on qualified traffic and conversion for SMEs.
  • Structure topic clusters, information architecture and strategic interlinking.
  • Conduct technical audits and identify indexing bottlenecks.
  • Monitor performance via Google Search Console and GA4, producing reports and actionable insights.
  • Guide Content and Technology teams in implementing technical improvements.
  • Lead GEO/AEO/LLMO strategy and map visibility opportunities across the language models most relevant to Omie’s target audience.
  • Run experiments and tests to increase customer engagement, conversion and activation.

Requirements

  • Solid experience in Growth, Digital Marketing or CRM, preferably at SaaS or B2B companies.
  • Proficiency in CRM strategies and tools (RD Station, HubSpot, Salesforce or similar).
  • Proven experience with medium- to large-scale SEO (SaaS, content portals or e-commerce).
  • Familiarity with analytics and monitoring tools: Google Search Console, GA4, SEMrush, Ahrefs.
  • Analytical mindset with the ability to turn data into action plans and prioritize initiatives.
  • Ability to work cross-functionally with Product, Content, Technology and Sales teams.
  • Familiarity with LLMs and the impact of generative models on organic traffic.
Benefits
  • Flexible benefit / Meal voucher: BRL 45.00 per working day.
  • Home office allowance.
  • Need to work on-site? We provide transportation vouchers. For those commuting by train/metro, we offer a shuttle from the station to the office.
  • Bradesco health insurance.
  • Amil Dental dental plan.
  • Pharmacy allowance.
  • Childcare assistance.
  • Birthday day off so you can celebrate however you like!
  • Access to partner apps for accredited gyms to support physical health and wellness.
  • Partnerships with online therapy and meditation platforms for mental health and well-being.
  • Partnership with SESC — Credencial Plena.
  • Exclusive discounts at top universities and educational institutions for undergraduate, graduate and MBA programs, plus free access to Omie Academy for employees.
  • Partnership with English in Company courses.
  • Insurance discount program.
  • Swile Shop: exclusive discounts platform.
  • Partnership with Dell.
  • PPRL (profit-sharing program).
  • Travel benefits.
  • Life insurance.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRM strategySEOGEOdata analysiscustomer journey mappingautomation flowsconversion optimizationonboarding campaignsengagement campaignsretention campaigns
Soft Skills
strategic visionexecution capabilityanalytical mindsetcollaborationcross-functional teamworkcommunicationleadership