O Novo Mercado

Product Manager

• Define and communicate the product vision and strategy, aligned with business objectives.
• Create and maintain the product roadmap, prioritizing deliveries that provide the greatest value to users and impact to the business.
• Ensure the product evolves iteratively and incrementally, validating hypotheses and learning from feedback.
• Create, prioritize and refine the product roadmap, always balancing value, effort and risk.
• Write clear and concise user stories and acceptance criteria.
• Actively participate in refinement and planning sessions with the technical team.
• Ensure the backlog is always up to date, prioritized and visible to the team and stakeholders.
• Serve as the link between the team and business areas, translating needs into technical requirements and vice versa.
• Collect and synthesize feedback from users, customers, sales, support and leadership.
• Negotiate priorities and manage stakeholder expectations.
• Conduct product demonstrations (Reviews), showcasing delivered value and next steps.
• Monitor product metrics (KPIs, OKRs, NPS, churn, retention, conversion, etc.).
• Analyze usage data and feedback to support prioritization decisions.
• Identify opportunities for improvement, risks and product bottlenecks.
• Define hypotheses, run tests and validate (e.g., via A/B testing, user interviews).

Product Owner