Omni-Channel Marketing Manager
nVent
full-time
Posted on:
Location Type: Hybrid
Location: New Berlin • Ohio • Wisconsin • United States
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About the role
- Develop, implement, and complete channel-specific marketing programs, promotions, and campaigns that drive demand and revenue growth in Retail, eCommerce, and Electrical Distribution
- Serve as the central conduit between internal teams and external partners to ensure alignment on product launches, promotions, and inventory planning
- Lead retail and distribution line reviews, crafting compelling sales tools and presentations to secure placement and growth opportunities
- Manage and optimize the online shopping experience, merchandising strategy, and digital content for eCommerce partners
- Develop and implement Minimum Advertised Price (MAP) policies across all channels to protect brand value
- Monitor pricing compliance, conduct competitive price analyses, and recommend adjustments to improve profitability and market positioning
- Plan, negotiate, and complete promotional calendars and funding agreements with channel partners
- Monitor, assess, and communicate promotion results to improve upcoming campaigns
- Partner with Product Development and Sales to complete successful product introductions across all channels
- Recommend efficient product assortments using category management, market data, and end-user insights
- Ensure marketing materials and product content are accurate, brand-compliant, and delivered on time
- Plan and manage participation in key industry events, trade shows, and customer-specific events
- Coordinate event logistics, budgets, booth design, product displays, and marketing collateral
- Measure and report on the return on investment from events to guide future participation
- Monitor industry trends, competitor activity, and consumer behavior to find opportunities and mitigate risks
- Analyze sales data, market share, and profitability metrics for actionable insights
- Provide regular channel performance reports to key collaborators
- Collaborate with Sales, Operations, and Finance to contribute accurate demand forecasts based on promotions, market intelligence, and historical data
- Identify and communicate potential supply chain risks or opportunities tied to marketing activities
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field, or equivalent experience
- 7+ years of progressive experience in channel marketing, trade marketing, or retail marketing
- Proven experience managing MAP pricing and promotional programs
- Demonstrated success in leading line reviews and engaging with retail buyers
- Strong understanding of retail operations, merchandising, and supply chain dynamics
- Experience contributing to S&OP or demand planning processes
- Excellent communication (written and verbal), presentation, and negotiation skills
- Highly analytical with the ability to interpret data and make data-driven decisions
- Outstanding cross-functional collaboration and relationship-building abilities
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and marketing analytics tools
- Ability to travel 15% - 20% of the time for trade shows, retailer meetings, etc.
- Experience with specific retail management software or CRM systems preferred
Benefits
- Medical, dental, and vision plans along with flexible spending accounts
- Short-term and long-term disability benefits
- Critical illness, accident insurance and life insurance
- A 401(k) retirement plan and an employee stock purchase plan — both include a company match
- Other supplemental benefits may include tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well-being program, and/or legal & identity theft protection
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
channel marketingtrade marketingretail marketingMAP pricingpromotional programsdata analysisdemand planningmerchandising strategycategory managementcompetitive price analysis
Soft Skills
communication skillspresentation skillsnegotiation skillsanalytical skillscross-functional collaborationrelationship-buildingorganizational skillsproblem-solvingleadershiptime management