Marketing Manager
Novo Nordisk
full-time
Posted on:
Location Type: Office
Location: Bangalore • India
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About the role
- Develop and execute a comprehensive strategic plan for the launch of a rare disease product in the specialty segment
- Collaborate with cross-functional teams to ensure alignment and successful execution of launch strategies
- Conduct thorough market research to understand unmet needs and healthcare provider dynamics within the specific rare disease specialty segment
- Lead and oversee multiple projects aimed at therapy shaping within the rare disease space
- Build and maintain strong relationships with key opinion leaders and healthcare professionals to gather insights and foster support for the upcoming product launch
- Establish key performance indicators (KPIs) and regularly evaluate the success of launch strategies
- Manage branding for Rare Disease, Obesity, and Diabetes within the managed care business
Requirements
- Post-graduate MBA with specialization in Marketing from a premier B-school, preferably a science graduate
- Solid product marketing experience of 7 years, with initial sales experience of 2-3 years
- Strong strategic planning and project management skills
- Excellent market research and analysis capabilities
- Ability to build and maintain relationships with key stakeholders
- Strong communication and presentation skills
- Experience in the rare disease, obesity, or diabetes space
- Familiarity with therapy shaping and launch strategies
Benefits
- Opportunities to learn and develop
- Unique culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
strategic planningproject managementmarket researchproduct marketingsales experiencedata analysiskey performance indicatorsbranding
Soft Skills
relationship buildingcommunicationpresentationcollaboration
Certifications
MBAspecialization in Marketing