
Growth Lead
Northflank
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $130,000 - $160,000 per year
Job Level
Tech Stack
About the role
- Own and drive our marketing North Star metric: you’ll be responsible for increasing the number of people trying Northflank.
- SEO Strategy: Own it. From keyword research, backlinking campaigns, and technical SEO.
- Paid media: Manage paid campaigns on platforms like Google Search Ads and LinkedIn.
- Community engagement: Build a meaningful presence on Reddit, HN, StackOverflow, and other developer hubs.
- Product launches/announcements: Work closely with the product team to craft announcements.
- Content creation: Collaborate with the content team to ideate, write, and commission blog posts.
- Social media: Lead our LinkedIn strategy and explore other channels.
- Cross-team collaboration: Work closely with sales and product to align strategies and share insights.
Requirements
- Minimum 3 years of experience in a growth/marketing role, especially if at a similar-stage B2B startup (series A/B).
- You have a track record of identifying and executing strategies to drive leads from marketing initiatives.
- Exceptional technical writing skills.
- You join developer forums and community discussions not to sell but to engage, learn, and add value.
- You can transform a customer’s success story into compelling content.
- You bring a pipeline of wild ideas to test monthly.
- You obsess over metrics—SEO rankings, paid ad performance, website traffic, conversion rates.
- You’re comfortable with the cloud-native/Kubernetes ecosystem—or eager to learn fast.
Benefits
- Equity: Join us as an owner of our journey.
- PTO: 31 days of paid leave annually.
- Flexibility: Work remotely from anywhere in North America or Europe.
- Comprehensive Benefits: We’ve got you covered with healthcare, retirement, and more.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOkeyword researchbacklinkingtechnical SEOpaid mediaGoogle Search AdsLinkedIncontent creationtechnical writingmetrics analysis
Soft Skills
community engagementcross-team collaborationcreativitycommunicationstrategic thinkingcustomer success storytellingadaptabilityproblem-solvingleadershipinsight sharing