Norm Ai

Director, Content Marketing

Norm Ai

full-time

Posted on:

Location Type: Hybrid

Location: New York CityNew YorkUnited States

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Salary

💰 $175,000 - $225,000 per year

Job Level

About the role

  • Own the roadmap across blog, webinars, video, and social
  • Write and edit attorney‑grade articles and reports
  • Storyboard, script, and produce premium B2B video series
  • Prototype new formats quickly, analyze performance
  • Commission and manage external writers, SMEs, and guest authors
  • Drive keyword research, schema markup, and answer‑engine experiments
  • Leverage GenAI for research, outlines, and first drafts while keeping rigorous human edits
  • Partner with Demand Gen to track traffic, engagement, and pipeline contribution
  • Build scalable editorial workflows, review cycles, and content libraries

Requirements

  • Minimum of 5+ years experience in marketing with deep understanding of content marketing and demand generation
  • Proven track record of successfully executing multi quarter internal and external content strategies
  • Strong organizational skills and experience managing content calendars
  • Exceptional writing and editing skills, producing high-quality, engaging, and informative content
  • A fresh perspective to content creation and strategy
  • Executive communication skills and the ability to develop buy-in across the board
  • Ability to work cross functionally at a high rate of change
Benefits
  • 401(k) plan with an employer match
  • Top-tier insurance coverage, encompassing health, dental, hospital, accident, and vision plans
  • Relocation reimbursement for candidates needing to relocate to NYC
  • Flexible hybrid model, typically in-office 3–4 days per week
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content marketingdemand generationkeyword researchschema markupvideo productionwritingeditingstoryboardingcontent strategyeditorial workflows
Soft Skills
organizational skillscommunication skillscross-functional collaborationadaptabilitycreativityanalytical skillsproject managementleadershipstrategic thinkingengagement