Noodle

Marketing Manager, Audience Partnerships

Noodle

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $120,000 per year

About the role

  • Identify niche professional and career-oriented audiences relevant to university programs.
  • Research organizations, associations, newsletters, podcasts, and industry media platforms where prospective students gather.
  • Build a pipeline of high-potential audience channels outside traditional search and social media advertising.
  • Develop partnerships that provide access to targeted audiences through sponsorships, placements, or collaborative campaigns.
  • Negotiate agreements and manage relationships with external partners.
  • Lead execution of campaigns across partner channels.
  • Work with internal creative teams to develop messaging that resonates with specific professional audiences.
  • Establish success metrics and track campaign outcomes such as reach, engagement, and inquiries.

Requirements

  • 5+ years of experience in marketing, partnership marketing, sponsorship marketing, media strategy, or audience development.
  • Demonstrated experience identifying niche audiences and building marketing partnerships to reach them.
  • Experience negotiating sponsorships, media placements, or partnership agreements.
  • Strong research and evaluation skills to assess audience quality and channel potential.
  • Preferred: Experience working with newsletters, podcasts, media networks, or professional associations.
  • Experience marketing to working professionals or career-oriented audiences.
  • Background in higher education, EdTech, or professional development marketing.
Benefits
  • Work from our beautiful NYC office OR the comfort of your home office!
  • Great compensation package!
  • 401K + match, commission potential, and equity opportunities
  • Tools you need on us!
  • Our insurance plan offers medical, dental, vision, short- and long-term disability coverage, plus supplementals for all employees and dependents
  • Paid Parental Leave
  • Pre-tax commuter benefits
  • 4 weeks paid vacation + 10 paid holidays + paid sick leave
  • Access to mental health services like Headspace and Talkspace
  • Annual education stipend for lifelong learning
  • Growth - we pride ourselves on creating environments where employees can be themselves and grow within and around the company
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketingpartnership marketingsponsorship marketingmedia strategyaudience developmentnegotiationcampaign executionresearchevaluation
Soft Skills
relationship managementcommunicationcollaborationstrategic thinking