Nitra

Growth & Enablement Marketing Manager

Nitra

full-time

Posted on:

Location Type: Hybrid

Location: Washington, District of Columbia • District of Columbia • Washington • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Develop high-quality sales and marketing content including newsletters, one-pagers, pitch decks, value propositions, onboarding materials, training guides, and product resources.
  • Create and maintain a structured marketing content portfolio, ensuring every asset demonstrates clarity, consistency, and strong storytelling.
  • Plan, execute, and optimize full-funnel marketing campaigns — from ideation to delivery — aimed at driving demand, improving qualification, and increasing conversion rates.
  • Manage multiple marketing projects simultaneously, ensuring deadlines are met and cross-functional partners remain aligned.
  • Lead and support website revamps, including messaging updates, UX improvements, and creation of new digital assets (visuals, promotional materials, newsletter templates).
  • Ensure brand consistency across customer-facing and revenue-enablement materials.
  • Track and analyze key marketing KPIs — leads, conversion rates, CAC, funnel stages — and use insights to inform strategy, optimize campaigns, and improve performance.
  • Produce quantitative reports and actionable insights to guide GTM and marketing decisions.
  • Collaborate closely with Sales to strengthen lead qualification processes, improve conversion efficiency, and support the entire buyer journey through tailored messaging and content.
  • Build tools and messaging frameworks that empower the Sales, SDR, and CSM teams throughout the GTM motion.
  • Partner with Product to support feature launches, messaging rollouts, and the creation of internal/external launch materials.
  • Develop training assets and enablement programs to drive product adoption across Sales and Customer Success teams.
  • Work cross-functionally with Sales, Product, CSM, RevOps, and CRM teams to deliver cohesive revenue-aligned marketing initiatives.

Requirements

  • 2–7 years of experience in marketing, growth, enablement, or related roles.
  • Strong content creation skills with experience producing:One-pagers, pitch decks, value props, onboarding materialsWebsite updates, UX/UI improvements, newsletters, digital collateral
  • Experience running marketing campaigns and owning strategy execution.
  • Strong UX/UI intuition and ability to collaborate with design resources.
  • Quantitative marketing experience, including tracking and interpreting:Leads, conversion rates, CACFunnel metrics & campaign performanceFull-funnel GTM understanding and experience partnering with sales teams.
  • Experience supporting product marketing initiatives and product launches.
  • Excellent communication, writing ability, attention to detail, and cross-functional collaboration skills.
  • Ability to operate effectively in a fast-paced startup environment.
Benefits
  • Equity - Everyone at Nitra is an owner. When the company wins, you win
  • Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
  • Nitra maintains a hybrid work policy, with team members working from the office four days per week and Wednesdays designated as a work-from-home day.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content creationmarketing campaignsUX improvementsquantitative marketingGTM strategyproduct marketingdata analysisstorytellingdigital collateraltraining asset development
Soft Skills
communicationwritingattention to detailcross-functional collaborationproject managementstrategic thinkingadaptabilityleadershipproblem-solvingcreativity