Nextech Systems

Product Marketing

• Develop customer engagement and retention programs that drive product adoption, retention and expansion.
• Create customer lifecycle campaigns, onboarding, renewals, product updates, upsell and cross-sell.
• Create enablement content (best practice guides, adoption playbooks, thought leadership for existing users).
• Collaborate with Product Teams to translate roadmaps and products into clear customer value messaging.
• Build and manage customer advocacy programs; case studies, testimonials, references, speaker recruitment and award submissions.
• Plan and execute customer-focused events (user conferences, roundtables, webinars, workshops).
• Partner with events team to deliver tailored experiences for the customer segment.
• Manage customer participation in broader marketing campaigns (joint webinars, success stories).
• Partner with Product Management on advisory boards and customer councils.
• Work closely with Product Marketing peers, Customer Success, and Sales to ensure cohesive messaging across the customer journey.
• Ensure customer marketing efforts are integrated into overall GTM and demand gen strategies.
• Demonstrate the impact of customer marketing on revenue growth and customer lifetime value.
• Carry out additional responsibilities assigned based on business need.

Product Marketing Manager – Customer

Financial Planning and Analysis

• Financial Planning & Analysis: Develop and maintain financial models to support budgeting, forecasting, and long-term planning.
• Own and maintain assigned areas of financial models such as select revenue streams, COGS, operating expenses, or workforce management and related operational metrics.
• Analyze financial performance, identify trends, and provide actionable insights to senior management.
• Conduct variance analysis and identify key drivers impacting financial results.
• Conduct financial modeling, financial analysis and valuation support for acquisitions, partnerships, new product development, pricing, long-term contracts and other ad-hoc financial projects
• Prepare monthly, quarterly, and annual financial reports and presentations for executive, board, and private equity investor audiences.
• Continually increase knowledge of and utilization of features of the financial modeling and reporting software.
• Carry out additional duties as assigned based on business need.
• Collaboration across units: Collaborate with business units to understand their financial needs and provide analytical and strategic support.
• Reflect current insights and expected trends into rolling financial forecast models.
• Support decision-making processes by providing financial analysis and insights including budget compliance
• Facilitate cross-functional meetings to increase understanding of business impacts, accounting and reporting for business decisions made by department leaders.
• Data Analysis & Tools: Utilize data tools such as Power Query and Power BI to efficiently transform and analyze data
• Ensure data accuracy and integrity in all financial analyses and reporting.
• Seek solutions to improving financial close, forecasting, and data analysis processes by introducing tools and automating manual or repeatable work.
• Collaborate with business intelligence colleagues on user requirements to support assigned business units’ financial and operational objectives.

Product Marketing Manager – Customer

Senior FP&A Analyst (Remote - US)