Newsweek

Digital Account Manager – Sales Strategy, Client Service

Newsweek

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $125,000 per year

About the role

  • Pre-Sale Collateral: Lead the development of CTV-specific sales marketing decks, pitches, and custom proposals.
  • Omnichannel Planning: Provide strategic planning and marketing support for display, mobile, and video ad sales to ensure holistic client solutions.
  • Research & Case Studies: Conduct deep-dive industry research and mine historical data to build compelling success stories and "proof of concept" case studies.
  • AI & Innovation: Stay at the forefront of AI advertising trends, helping the sales team translate these opportunities into actionable client offerings.
  • Complex Forecasting: Utilize DMPs and internal tools to forecast inventory, calculate GRPs, and evaluate ROI for prospective clients.
  • Campaign Lifecycle Management: Oversee the full lifecycle of digital media campaigns, including display, OTT, pre-roll video, and custom sponsorships.
  • Technical Onboarding: Lead the launch process for complex campaigns, ensuring trafficking accuracy across all inventory partners.
  • Strategic Optimization: Proactively manage accounts by monitoring daily delivery metrics and performance data to provide optimization recommendations.
  • High-Level Reporting: Prepare robust weekly/monthly wrap-up reports and Quarterly Business Reviews (QBRs) focusing on KPIs and future strategic guidance.
  • Revenue Growth: Assist Sales with upselling new or existing products and securing incremental budgets and renewals.
  • Cross-Functional Liaison: Act as the primary liaison between internal teams (Ad Ops, Publisher Development) and clients to solve problems and troubleshoot technical issues.

Requirements

  • CTV Mastery: Minimum 3+ years of experience with a heavy focus on CTV, OTT, or Linear TV.
  • Digital Breadth: Solid understanding of programmatic advertising, display, and video ad delivery.
  • Measurement Expertise: Hands-on experience with CTV measurement and attribution tools (e.g., iSpot, TVSquared, Innovid).
  • Analytical Prowess: Strong ability to analyze data and clearly communicate findings, specifically regarding GRPs, reach, and frequency.
  • Sales Marketing Mindset: Proven ability to build compelling PowerPoint decks and Excel-based media plans under tight RFP deadlines.
  • Adaptability: A "forward-thinking" mindset with a desire to learn and implement AI-driven advertising tools.
  • Education: BA/BS required.
Benefits
  • Health insurance
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CTVOTTprogrammatic advertisingdigital media campaignsdata analysisforecastingmeasurementattributionPowerPointExcel
Soft Skills
strategic planningoptimizationcommunicationadaptabilityproblem-solvingcollaborationanalytical thinkingcreativityleadershipclient management