Newfold Digital

Director/Sr. Director, Growth Marketing – SEM, Paid

Newfold Digital

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

Tech Stack

SFDC

About the role

  • Lead paid performance marketing strategy and programs to drive high-quality acquisition and revenue growth
  • Own paid search, social, display, media, programmatic and emerging digital channels
  • Manage a multi-million $ annual media budget with focus on MRR, Spend/MRR, and MER efficiency
  • Define and develop acquisition strategies across paid channels
  • Be the owner for paid performance dashboards, layered on systems like GA4, GV360, TradeDesk, Adobe, SFDC
  • Lead and mentor a global team of paid media professionals

Requirements

  • Typically, 10+ years in digital marketing
  • Proven track record of scaling digital marketing initiatives in a high-growth environment
  • Strong leadership and team management skills
  • Proficiency in harnessing AI platforms and analytics platforms (e.g., Google Analytics, SEMrush, Adobe stack, Ahrefs)
  • Excellent verbal and written communication skills
Benefits
  • Excellent Health Insurance options to fit you
  • HSA
  • Medical
  • Dental
  • Vision
  • Matching 401K
  • Life/AD&D/STD/LTD
  • Tuition Reimbursement
  • Pet Insurance
  • Generous vacation policy
  • Flexible work environments: work-from-home, hybrid or work-from-the-office
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
paid performance marketingacquisition strategiesdigital marketingmedia budget managementanalytics platformsAI platformsprogrammatic advertisingsearch marketingsocial media marketingdisplay advertising
Soft Skills
leadershipteam managementcommunication