Newell Brands

Market Development & Planning Manager

Newell Brands

full-time

Posted on:

Location Type: Office

Location: Atlanta • United States

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About the role

  • Helps execute the Segment’s 3-year Strategy and Annual Brand Plans.
  • Leverages customer strategies driven by the enterprise and financial reports to extrapolate strategic opportunities.
  • Helps develop Category Playbooks and tactics (DSMP expectations).
  • Helps prepare for Annual Planning with Segment sales following the Pan Newell corporate calendar.
  • Helps identify new business opportunities and aligns resources to capture incremental opportunities.
  • Helps with Commercial planning, development of commercial Innovation and execution of key segment initiatives.
  • Works closely with enterprise leads on annual customer plans and the delivery of Joint Business Plans with top customers.
  • Constantly monitors competitive activity, is an Industry expert.
  • Helps ensure Segment business plan execution and delivery.
  • Identifies & understands Pan Newell Risks, opportunities and Sales Capability development.
  • Escalates to Sr. Leadership where appropriate.

Requirements

  • Bachelor’s degree in marketing, business, or related field.
  • 5+ years in market planning, brand management, or related roles.
  • Experience with a CPG or durable company is a plus.
  • Advanced US retail customer knowledge.
  • Experience working with syndicated POS and Panel data.
  • Proven ability to partner with multiple teams in a matrixed organization to achieve results.
  • Strong business acumen with the ability to influence different key players within an organization.
  • Ability to travel 15% of the time.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
market planningbrand managementcommercial planningcategory playbookssyndicated POS datapanel databusiness plan executionsales capability development
Soft Skills
strategic thinkinginfluencingcollaborationbusiness acumenrisk identificationopportunity recognition
Certifications
Bachelor’s degree in marketingBachelor’s degree in business