Associate Marketing Manager
Newell Brands
full-time
Posted on:
Location Type: Hybrid
Location: Brampton • Canada
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Salary
💰 CA$88,550 - CA$108,200 per year
About the role
- Lead end-to-end commercialization of new products in collaboration with global brand teams.
- Ensure timely execution of launch plans and alignment with brand strategy.
- Analyze POS, invoice sales, and syndicated market data to identify trends and opportunities.
- Develop actionable recommendations for assortment expansion and portfolio optimization.
- Partner with the Senior Marketing Manager to write compelling creative, activation, and media briefs.
- Collaborate with agency partners to deliver best-in-class campaigns.
- Manage relationships with creative and media agencies.
- Oversee marketing budget, including purchase orders and reconciliation.
- Serve as the Yankee Candle brand evangelist in Canada with a deep understanding of our products as well as the competitive landscape.
- Conduct presentations and training sessions for internal teams and external partners.
Requirements
- Bachelor’s degree in Marketing, Business, or related field.
- 2–5 years of marketing experience, preferably in CPG or retail.
- Strong analytical skills with experience in data interpretation and reporting.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Proficiency in media analytics and experience with syndicated data tools (e.g., Nielsen, IRI) is an asset.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data interpretationreportingmarket analysisassortment expansionportfolio optimizationcampaign managementbudget managementpresentation skillscreative brief writingmedia brief writing
Soft skills
analytical skillscommunication skillspresentation skillsproject managementrelationship managementcollaborationtime managementadaptabilitycreativityleadership