Lead Analytics Strategy and Client Impact
Serve as a senior analytics partner across multiple client accounts, acting as a primary point of contact for measurement and insight needs.
Design and implement measurement frameworks that align to media strategies, business objectives, and client goals.
Develop test-and-learn approaches, optimization scenarios, and forward-looking analyses to inform decision-making.
Translate complex data into clear, actionable insights that drive media performance and business outcomes.
Confidently partner with clients in live discussions, clearly articulating findings, recommendations, and next steps.
Own Advanced Analytics Execution
Build and maintain queries, analyses, and models to answer complex client questions using media, behavioral, and performance data.
Apply critical thinking to determine the right data sources, structures, and methodologies for each use case.
Support advanced analytics initiatives such as media mix modeling, incrementality analysis, or similar performance frameworks.
Understand and connect data across delivery, conversion, and web analytics sources to create a complete performance narrative.
Own Reporting, Insights, and Data Integrity
Lead the design and delivery of dashboards, forecasts, scenario plans, and performance reporting using BI tools.
Ensure accuracy, consistency, and integrity across analytics outputs.
Troubleshoot data and reporting issues, partnering with internal teams to resolve gaps or discrepancies.
Maintain documentation of data sources, methodologies, and processes to support scalability and continuity.
Collaborate and Improve Analytics Operations
Partner closely with media, analytics, and cross-functional teams to ensure analytics solutions support broader strategies.
Identify opportunities to improve workflows, tools, and processes that increase efficiency and scalability.
Contribute to the evolution of the analytics practice through shared learnings, best practices, and innovation.
Support Team Growth (Future-State)
Collaborate with and support analysts through informal guidance, knowledge sharing, and feedback.
Formal people management responsibilities may be introduced upon conversion to full-time, based on business needs and team structure.

Requirements

7+ years of experience in analytics, reporting, or a related field, with hands-on experience in performance or marketing analytics.
Proven ability to design and deliver measurement frameworks across multiple digital marketing channels.
Strong hands-on experience building queries and analyses from raw data; comfort choosing the right data model for the question at hand.
Experience with dashboarding and data visualization; Tableau experience strongly preferred.
Familiarity with marketing and audience platforms (e.g., Google, Meta, Adobe, Salesforce) and data integration tools such as Adverity, Fivetran, Funnel, or ChannelMix.
Exposure to media mix modeling, incrementality testing, or similar advanced analytics approaches.
Confident, concise communicator who can present insights clearly and thoughtfully to client stakeholders.
Highly organized, accountable, and able to ramp quickly in a fast-moving, ambiguous environment.
Curious, proactive problem-solver who thrives in a figure-it-out culture.
Experience mentoring or guiding analysts is a plus; prior formal people management experience is not required.

Benefits

Remote or hybrid work environment with flexible hours
Unlimited PTO + company holidays
Comprehensive medical, dental, vision, and disability coverage
Life & AD&D insurance
401(k) with company match
Paid parental leave & family support
Pet care perks & insurance
Learning & career development programs
Commuter & transit benefits
Exclusive employee discounts

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

analyticsmeasurement frameworksdata modelingmedia mix modelingincrementality analysisdata visualizationdashboardingquery buildingperformance analyticsreporting

Soft Skills

communicationcritical thinkingproblem-solvingorganizationcollaborationleadershipaccountabilitycuriositymentoringadaptability