New Engen, Inc.

Affiliate Manager

• Own day-to-day management of affiliate and partner marketing programs, serving as the primary client contact
• Guide clients through planning, execution, and optimization with a clear focus on performance outcomes
• Build strong, trusted client relationships through consistent communication and thoughtful recommendations
• Develop strategic roadmaps that align affiliate initiatives to client goals and business needs
• Recruit, onboard, and test new affiliate and partner relationships to expand program reach and efficiency
• Monitor pacing and performance, identifying opportunities to optimize partners, placements, and offers
• Lead monthly reporting and performance reviews, translating data into clear insights and next steps
• Oversee network setup, campaign compliance, and platform best practices
• Partner with internal teams to ensure seamless execution and continuous improvement across programs
• Provide day-to-day support, coaching, and performance guidance for one direct report.

Manager, Affiliate – Temporary

Creative Strategist

• Lead creative strategy on multiple high-priority accounts with minimal oversight
• Develop and evolve creative strategy across testing, scaling, and evergreen phases
• Diagnose creative performance issues and implement effective solutions
• Improve ROAS and increase scale on underperforming accounts
• Maintain stable account performance for extended periods (6+ months)
• Launch high-volume, high-spend new clients and set them up for success
• Brief creative partners clearly and thoroughly, reducing the need for rewrites or clarification
• Review and quality check final exports to ensure they meet strategy and brand expectations
• Serve as the strategic lead in client meetings, presentations, and resets
• Co-manage the creative strategy team alongside the Senior Creative Director
• Mentor and support junior strategists, helping them grow their skills and confidence
• Develop and refine systems that make creative collaboration efficient and scalable

Senior Creative Strategist

Payroll

• Own Payroll Execution and Oversight
• Review and manage accurate, timely payroll processing across a growing, multi-state U.S. employee population, with exposure to global payroll coordination
• Partner closely with senior payroll staff to review payroll runs, validate deductions, and ensure accuracy before and after processing
• Act as a key link between Rippling and NetSuite, ensuring payroll data flows cleanly into financial systems
• Investigate discrepancies, reconcile payroll activity, and explain variances clearly to Finance and People Ops partners
• Work closely with Finance, People Ops, and external vendors to resolve payroll-related questions, support compliance needs, and improve coordination across payroll, benefits, and tax workflows
• Collaborate with People Ops to address benefit-related discrepancies and improve controls
• Own payroll reconciliations, investigations, and issue resolution, including payroll deductions, benefits, tax withholdings, and employee-level variances
• Ensure payroll issues are identified, documented, and resolved rather than left unaddressed
• Identify opportunities to improve payroll workflows, documentation, and system usage, particularly within Rippling
• Partner with internal teams and vendor representatives to resolve system issues and contribute to future payroll system improvements as needed

Payroll Manager

Influencer Marketing

• Lead Client Success and Strategic Growth
• Act as a senior strategic partner for enterprise clients, building trust with day-to-day stakeholders while guiding long-term direction across affiliate and influencer programs.
• Develop smart, forward-looking account plans rooted in client goals, performance trends, and evolving scopes.
• Lead regular client check-ins and executive touchpoints, ensuring clarity, alignment, and proactive communication at every stage.
• Integrate affiliate and influencer strategies into broader full-funnel initiatives, partnering closely with media, creative, and analytics teams.
• Oversee end-to-end program execution across affiliate and creator campaigns, including sourcing, vetting, negotiations, briefing, deliverables, posting schedules, and optimization.
• Maintain strong relationships with networks, influencers, publishers, and strategic partners—identifying opportunities, negotiating partnerships, and unlocking incremental value.
• Guide the development of client-facing collateral, case studies, and storytelling that highlight impact and wins.
• Ensure all programs meet FTC/ASA compliance standards and align with platform best practices.
• Support senior managers, managers, and junior team members through coaching, feedback, resource planning, and performance alignment.
• Oversee performance reporting, pacing, and insight delivery, ensuring clarity, accuracy, and actionable recommendations.
• Support portfolio-level forecasting, margin management, and financial health assessments.
• Provide thoughtful client health updates, surfacing risks early and identifying opportunities to deepen partnerships.
• Identify upsell opportunities and contribute to scope refinement across your client portfolio.

Associate Director, Affiliate & Influencer Marketing

• Lead Creator-First Program Execution
• Manage day-to-day execution of a creator-focused affiliate and influencer program supporting a major retail partner.
• Own operational workflows across creator onboarding, partner management, tracking, compliance, and campaign execution.
• Translate client and retailer goals into clear execution plans, timelines, and deliverables.
• Own Client & Creator Service
• Serve as a primary point of contact for creator-related workflows, ensuring timely communication, clear expectations, and high-quality follow-through.
• Partner closely with internal teams and external platforms to manage creator activity, approvals, and program needs.
• Participate in client meetings and confidently present updates, insights, and recommendations.
• Program Operations & Performance Support
• Oversee tracking setup, reporting processes, and budget pacing tied to creator performance.
• Monitor performance trends and surface insights related to creator impact, content effectiveness, and partner opportunities.
• Ensure programs remain compliant with retailer, network, and platform requirements.
• Grow Influencer & Affiliate Expertise
• Stay current on creator commerce trends, influencer platforms, and affiliate best practices, particularly within retail and creator ecosystems.
• Identify opportunities to improve processes, documentation, and workflows for creator programs.
• Contribute proactively to a collaborative, fast-moving affiliate and influencer team environment.

Associate Manager, Affiliate and Influencer Marketing

Performance Marketing

• Lead Full-Funnel Paid Social Strategy for Enterprise Clients
• Own strategic planning and execution oversight for enterprise paid social accounts, translating complex business goals into full-funnel media strategies.
• Develop annual and quarterly planning documents, testing roadmaps, and channel growth strategies across platforms including Meta, TikTok, Snap, and emerging channels.
• Serve as the primary strategic point of contact for enterprise clients, leading frequent client conversations and navigating evolving priorities.
• Maintain hands-on involvement during peak periods while operating in a primarily strategic role.
• Directly manage and coach paid social team members, providing clarity, prioritization, and development support.
• Analyze performance data to uncover insights and inform optimization and testing strategies.
• Work cross-functionally with Creative, Analytics, Strategy, and other Media Services teams to deliver integrated, high-performing programs.

Manager, Paid Social

Marketing

• Lead Analytics Strategy and Client Impact
• Serve as a senior analytics partner across multiple client accounts
• Design and implement measurement frameworks that align to media strategies, business objectives, and client goals
• Develop test-and-learn approaches, optimization scenarios, and forward-looking analyses to inform decision-making
• Translate complex data into clear, actionable insights that drive media performance and business outcomes
• Confidently partner with clients in live discussions
• Own Advanced Analytics Execution
• Build and maintain queries, analyses, and models to answer complex client questions
• Apply critical thinking to determine the right data sources, structures, and methodologies for each use case
• Support advanced analytics initiatives such as media mix modeling, incrementality analysis, or similar performance frameworks
• Own Reporting, Insights, and Data Integrity
• Lead the design and delivery of dashboards, forecasts, scenario plans, and performance reporting using BI tools
• Ensure accuracy, consistency, and integrity across analytics outputs
• Maintain documentation of data sources, methodologies, and processes to support scalability and continuity
• Collaborate and Improve Analytics Operations
• Partner closely with media, analytics, and cross-functional teams to ensure analytics solutions support broader strategies
• Identify opportunities to improve workflows, tools, and processes that increase efficiency and scalability
• Support Team Growth (Future-State) by collaborating with and supporting analysts

Senior Manager, Marketing Analytics

• Own Distribution and Amplification Across Channels
• Take ownership of how New Engen’s content, proof points, and brand moments are distributed across email, organic social, and the website
• Approach distribution holistically, ensuring channels work together rather than in isolation
• Translate Strategy into Action
• Turn marketing priorities, content, PR wins, and award moments into clear distribution plans
• Decide what goes out, where it shows up, and how it’s sequenced based on impact and timing
• Manage Ongoing Channel Execution
• Plan and execute recurring distribution efforts, including newsletters and organic social calendars
• Ensure content is adapted into channel-ready formats that feel intentional and on-brand
• Build Repeatable Systems
• Create lightweight frameworks and processes to repurpose and extend content over time
• Bring structure to how distribution work is planned, executed, and maintained
• Collaborate and Iterate
• Partner closely with content, creative, SEO, and PR stakeholders to align distribution with broader marketing efforts
• Track performance, identify patterns, and refine approaches based on what’s working
• Operate with Ownership
• Manage timelines, handoffs, and follow-through to ensure work ships smoothly
• Use judgment, curiosity, and available data to continuously improve how distribution is done

Associate Marketing Manager – Distribution & Amplification

• Lead Analytics Strategy and Client Impact
• Serve as a senior analytics partner across multiple client accounts, acting as a primary point of contact for measurement and insight needs.
• Design and implement measurement frameworks that align to media strategies, business objectives, and client goals.
• Develop test-and-learn approaches, optimization scenarios, and forward-looking analyses to inform decision-making.
• Translate complex data into clear, actionable insights that drive media performance and business outcomes.
• Confidently partner with clients in live discussions, clearly articulating findings, recommendations, and next steps.
• Own Advanced Analytics Execution
• Build and maintain queries, analyses, and models to answer complex client questions using media, behavioral, and performance data.
• Apply critical thinking to determine the right data sources, structures, and methodologies for each use case.
• Support advanced analytics initiatives such as media mix modeling, incrementality analysis, or similar performance frameworks.
• Understand and connect data across delivery, conversion, and web analytics sources to create a complete performance narrative.
• Own Reporting, Insights, and Data Integrity
• Lead the design and delivery of dashboards, forecasts, scenario plans, and performance reporting using BI tools.
• Ensure accuracy, consistency, and integrity across analytics outputs.
• Troubleshoot data and reporting issues, partnering with internal teams to resolve gaps or discrepancies.
• Maintain documentation of data sources, methodologies, and processes to support scalability and continuity.
• Collaborate and Improve Analytics Operations
• Partner closely with media, analytics, and cross-functional teams to ensure analytics solutions support broader strategies.
• Identify opportunities to improve workflows, tools, and processes that increase efficiency and scalability.
• Contribute to the evolution of the analytics practice through shared learnings, best practices, and innovation.
• Support Team Growth (Future-State)
• Collaborate with and support analysts through informal guidance, knowledge sharing, and feedback.
• Formal people management responsibilities may be introduced upon conversion to full-time, based on business needs and team structure.