NetBox Labs

Director of Product Marketing

NetBox Labs

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $180,000 - $200,000 per year

Job Level

Lead

About the role

  • Define and evolve NetBox Labs’ core product and portfolio narrative as the company scales and expands into multiple products
  • Establish clear positioning, messaging, and value propositions across products, audiences, and use cases
  • Translate technical capabilities into buyer-specific narratives for different buying centers, balancing depth with clarity
  • Ensure consistent storytelling across the website, product launches, sales motions, and external communications
  • Lead product launch strategy and execution, including launch frameworks, readiness, and success metrics
  • Partner with Sales on enablement including persona development, talk tracks, objection handling, proof points, and competitive battlecards
  • Collaborate with Marketing on analyst relations and broader go-to-market initiatives
  • Deliver ongoing competitive and market intelligence to inform product and GTM strategy

Requirements

  • 8+ years of experience in Product Marketing or related roles in enterprise technology sector with 3+ years of experience in high-growth startup environments
  • Proven experience supporting B2B SaaS products in complex technical domains such as Networking and Infrastructure, Security or Observability
  • Strong experience with sales-led enterprise and mid-market go-to-market motions
  • Strong written and verbal communication and influence skills. Exceptional ability to create buyer- and executive-level messaging grounded in technical products
  • Deep understanding of marketing fundamentals, including segmentation, targeting, positioning, and messaging
  • Demonstrated experience leading cross-functional teams and aligning multiple stakeholders
  • Analytical mindset with the ability to use data to drive decisions and measure impact
  • Comfortable operating in ambiguity and building structure where none exists
Benefits
  • Offers Equity
  • Offers Bonus
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Product MarketingB2B SaaSNetworkingInfrastructureSecurityObservabilityGo-to-market strategyMarket intelligenceSales enablementMessaging
Soft Skills
Written communicationVerbal communicationInfluence skillsCross-functional leadershipStakeholder alignmentAnalytical mindsetDecision makingAdaptabilityStorytellingCollaboration