Nestle

CX Content and Communications Marketing Manager

Nestle

full-time

Posted on:

Location Type: Hybrid

Location: North York • Canada

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Salary

💰 CA$98,000 - CA$120,000 per year

About the role

  • You will be leading content management activities within our owned channels, including but not limited to our Madewithnestle.ca website always on & campaign landing experiences, CRM and developing channels representing iconic brands such as KitKat, Nescafé, CoffeeMate, and Häagen-Dazs.
  • This includes a combination of leading the development, distribution, and strategic efforts of creative/communications to inform and engage our consumers, while partnering with brands / cross-functional partners.
  • This role works in close partnership with CX, Brand, CRM, Media, eCommerce, Creative Studio and Technology Teams to translate business priorities, consumer insights, and brand strategies into compelling, high-performing content.
  • Lead Integrated content management processes while maintaining outstanding content calendars for cross-functional alignment.
  • Performance reporting and budget management.
  • Manage Content Creation, UX Design and Deployment agency partners

Requirements

  • Completed University Degree (preferred) in Marketing, B. Comm, Communications or similar field
  • Extensive (5+ years) experience content marketing, editorial, digital executions and brand story telling
  • Significant knowledge in the areas of SEO/LLMO strategy, and Web Analytics
  • Foundational knowledge and hand-on use of Ai Content Tools & Operations
  • Must be familiar with content management solutions (Adobe CMS, FiGma), Microsoft Tools, Adobe Firefly, Canva an asset
  • Demonstratable experience of running sophisticated digital campaigns for brands, CPG preferred.
  • Experience of crafting insights from data and reporting, then turning these into specific content improvement actions.
  • Understanding in consumer journey mapping concepts.
Benefits
  • Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
  • Company matched pension plan
  • Four weeks of Vacation and five personal days (Personal Paid Holidays)
  • Flexible and hybrid work arrangements
  • Excellent training and development programs as well as opportunities to grow within the company
  • Access to Educational Assistance & Tuition Reimbursement
  • Bonus eligibility
  • Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
  • Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
  • Adoption benefits to remove some of the financial barriers associated with adoption
  • Up to 50% off – Nespresso Coffee Machine, Capsules and accessories
  • Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content marketingeditorialdigital executionsbrand storytellingSEOweb analyticscontent managementconsumer journey mappingdata analysisbudget management
Soft Skills
leadershipcommunicationstrategic thinkingcollaborationcreativityproblem-solvingorganizational skillsinsight generationcross-functional alignmentconsumer engagement