Data Center Solution Manager
Acuity
Senior Web Strategy and Analytics Manager
Neo4j
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $160,000 per year
Job Level
Senior
Tech Stack
Neo4j
About the role
- Develop and own the overarching web strategy that aligns with Neo4j’s marketing and business goals — encompassing web architecture, navigation, content structure, and UX best practices.
- Ensure consistency and continuity in design, layout, and messaging across all pages and regions.
- Conduct competitive analysis to identify emerging digital trends, innovative approaches, and opportunities to enhance our online presence.
- Partner cross-functionally with Product Marketing, Content, Design, Operations, and Regional Marketing to align web priorities with business objectives.
- Present strategy and results to stakeholders and leadership, using data to articulate rationale, performance, and recommendations.
- Serve as the key liaison between digital, marketing, and product teams, balancing business needs, brand integrity, and user experience.
- Leverage web analytics tools (e.g., Google Analytics, Looker, Data Studio) to monitor site performance, engagement, and conversion across key pages and funnels.
- Analyze user journeys, engagement patterns, and conversion metrics to inform decision-making and continuously optimize the site.
- Partner with analytics and content teams to establish KPIs for traffic, engagement, and conversion, and report on progress through regular dashboards and presentations.
- Evaluate page and campaign launches using quantitative (heat maps, click maps, funnel analysis) and qualitative (feedback, session recordings) insights to improve performance over time.
- Translate findings into actionable recommendations to enhance UX and business impact.
- Develop and execute a test-and-learn agenda focused on improving traffic quality, engagement, and conversion rates.
- Design and oversee A/B and multivariate testing initiatives — from hypothesis to experiment design, execution, and insights.
- Lead end-to-end management of web-related projects and initiatives — from intake and planning to execution and launch.
- Oversee project pipelines, ensuring all stakeholders provide necessary inputs, assets, and approvals.
- Champion operational excellence within the digital team by optimizing workflows and standardizing processes.
Requirements
- 7+ years of experience in web, digital marketing, or product management, ideally within a B2B or SaaS environment.
- Proven ability to develop strategy and lead cross-functional alignment for complex digital ecosystems.
- Deep understanding of web analytics and performance optimization; fluent in GA4, tag management, dashboards, and conversion tracking.
- Strong familiarity with A/B testing tools (e.g., Optimizely, Google Optimize, VWO) and SEO/SEM principles.
- Excellent communicator with the ability to translate data and strategy into clear, persuasive narratives.
- Highly organized project manager experienced in agile workflows and tools like Asana or Jira.
- Passionate about staying current with digital, UX, and web technology trends.
- Entrepreneurial mindset with a bias for action, capable of managing multiple priorities in a fast-paced environment.
Benefits
- medical, dental, and vision benefits
- 401(k)
- paid time off
- certain leaves of absence
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
web strategy developmentweb architectureUX best practicescompetitive analysisweb analyticsA/B testingconversion trackingSEO principlesSEM principlesproject management
Soft skills
communicationcross-functional collaborationdata-driven decision makingorganizational skillsleadershipstrategic thinkinganalytical skillsproblem-solvingadaptabilityentrepreneurial mindset
