National Forest Foundation

Director of Annual Giving

National Forest Foundation

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $87,500 - $90,200 per year

Job Level

Lead

About the role

  • The Annual Giving Director will report to the Chief Advancement Officer, and will oversee the design, execution, and growth of the NFF’s annual giving program (gifts up to $999) and mid-level giving program ($1,000–$24,999).
  • This position is responsible for using data-driven strategies to expand donor acquisition, retention, and revenue growth across these critical programs.
  • The Director will develop and execute multi-channel campaigns, build a robust mid-level giving pipeline, and work closely with the Advancement team to create seamless pathways for donors to advance into major and planned giving.
  • This is an exciting opportunity for an ambitious fundraiser eager to take ownership of a growing program and contribute to the NFF’s national fundraising success.
  • Develop and implement an integrated annual giving strategy—including direct mail, email, digital, and other channels—that drives donor acquisition, retention, and upgrading.
  • Lead the development of a mid-level giving program to deepen relationships with donors giving $1,000–$24,999, with the goal of building a strong pipeline for major giving.
  • Use analytics to track donor behavior, segment audiences, and test strategies to improve performance across campaigns.
  • Collaborate with the marketing/communications team to ensure compelling messaging and branding in annual giving campaigns.
  • Partner with Major Gift Officers to identify and move qualified mid-level donors into major gift portfolios.
  • Oversee stewardship strategies that enhance donor loyalty and engagement at the annual and mid-level tiers.
  • Monitor and report on KPIs including donor retention, revenue growth, and ROI for campaigns.
  • Manage vendor relationships (e.g., direct mail, digital fundraising) to ensure high-quality execution and results.
  • Supervise and mentor any staff, officers, or interns assigned to support annual and mid-level giving efforts.
  • Maintain timely and accurate donor records and campaign analytics within CRM and other systems.
  • Travel occasionally (10–15%) to represent NFF and connect with donors, as needed.
  • Perform other duties as assigned.

Requirements

  • Minimum five years of nonprofit fundraising experience, with at least three years managing annual giving programs for a high-performing national-level organizations.
  • Commitment to the mission of the NFF.
  • Commitment to ethical fundraising principles.
  • Demonstrated success in developing and implementing data-driven annual giving strategies and multi-channel campaigns.
  • Experience building or managing mid-level donor programs.
  • Familiarity with CRM systems, donor segmentation, and reporting.
  • Special preference for candidates with experience in the conservation or environmental sector.
  • Must be authorized to work in the United States.
  • Strong analytical skills and ability to interpret data to inform strategy.
  • Excellent oral and written communication skills, with the ability to craft compelling donor messaging.
  • Expertise in digital fundraising techniques, trends, and platforms.
  • Strong relationship-building skills and ability to collaborate effectively across teams.
  • Ability to manage multiple projects simultaneously while meeting deadlines.
  • Capacity to innovate, test, and optimize campaigns to maximize results.
  • High level of self-motivation and ability to work independently in a remote setting.
  • Strong attention to detail and commitment to excellence.