Nantahala Outdoor Center

Sales

• Manage the Group Sales Coordinator, Onsite Experience Coordinators, and Part-Time Sales Representative, setting goals, tracking progress, and fostering professional development.
• Provide leadership and oversight to the sales team, ensuring performance targets are met or exceeded.
• Work closely with operations and experience teams to ensure seamless execution of group events, from check in, activities, meals, to check out.
• Track ongoing KPIs and performance metrics for the sales team, implementing strategies to maximize efficiency and revenue growth.
• Develop and execute a strategic sales plan to attract and retain group bookings across various markets, including corporate retreats, schools, and special interest groups.
• Research and pursue new vertical sales opportunities, identifying untapped segments that align with NOC’s offerings.
• Maintain and grow relationships with existing clients, ensuring high retention and satisfaction rates.
• Identify, scout, and attend trade shows, expos, and networking events to generate new leads and business opportunities.
• Collaborate with marketing to create targeted campaigns, promotional materials, and sales tools to drive group sales.
• Work with internal teams (e.g., Central Reservations, Adventure Operations, Hospitality, and Outdoor Schools) to optimize sales efforts, create sellable packages across teams, and bring them to potential clients.
• Build strategic partnerships with organizations, associations, and other businesses to enhance group sales opportunities.
• Develop and nurture relationships with event planners, corporate planners, camp directors, schools, and tourism boards to increase group bookings.
• Stay informed about industry trends and competitor offerings to maintain NOC's competitive edge in the group sales market.

Group Sales Manager