Ad Creative, Performance Marketing Specialist
MyCloudCure.com
part-time
Posted on:
Location Type: Remote
Location: Canada
Visit company websiteExplore more
Salary
💰 CA$25 - CA$30 per hour
About the role
- Develop high-performing ad creatives (static, video scripts, hooks, headlines, copy)
- Create and iterate on messaging angles, value propositions, and CTAs
- Translate healthcare concepts into clear, compliant, patient-friendly messaging
- Refresh creatives regularly to prevent fatigue and improve ROAS
- Analyze performance metrics (CTR, CPA, ROAS, conversion rate)
- Identify winning and losing angles quickly
- Suggest creative pivots based on data
- Align ad messaging with landing pages for stronger conversions
- Work closely with growth, product, and clinical teams to ensure messaging accuracy
- Support campaign launches with cohesive messaging across paid channels
Requirements
- 2+ years experience in paid ads, ad creative, or performance marketing
- Strong copywriting skills (hooks, headlines, persuasive messaging)
- Experience running or supporting Meta Ads and/or Google Ads
- Data-informed mindset — you understand how creative impacts performance
- Comfortable working in healthcare or regulated industries (or willing to learn)
- Fast executor who can test and iterate quickly
Benefits
- Direct impact on patient access to care
- High ownership and real growth influence
- Remote-first collaborative team
- Opportunity to shape creative direction as we scale
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ad creativescopywritingperformance marketingMeta AdsGoogle AdsCTRCPAROASconversion ratedata analysis
Soft Skills
persuasive messagingfast executioniterationcollaborationcommunication