MyCloudCure.com

Performance Marketing

• Develop high-performing ad creatives (static, video scripts, hooks, headlines, copy)
• Create and iterate on messaging angles, value propositions, and CTAs
• Translate healthcare concepts into clear, compliant, patient-friendly messaging
• Refresh creatives regularly to prevent fatigue and improve ROAS
• Analyze performance metrics (CTR, CPA, ROAS, conversion rate)
• Identify winning and losing angles quickly
• Suggest creative pivots based on data
• Align ad messaging with landing pages for stronger conversions
• Work closely with growth, product, and clinical teams to ensure messaging accuracy
• Support campaign launches with cohesive messaging across paid channels

Ad Creative, Performance Marketing Specialist

SEO Marketing

• Conduct keyword research and identify content opportunities
• Align content with search intent and user needs
• Write SEO-optimized blog posts and landing pages
• Update and improve existing service and program pages
• Optimize headings, meta titles, descriptions, and internal linking
• Improve structure and readability for both users and search engines
• Work with clinical and operations teams to ensure medical accuracy

SEO and Content Marketing Specialist

• Develop high-performing ad creatives for Meta, Google, TikTok, and other paid channels
• Write and iterate on ad copy, headlines, hooks, and CTAs based on performance data
• Collaborate with growth and marketing teams to test messaging, creatives, and formats
• Refresh and optimize creative assets regularly to avoid fatigue and improve ROAS
• Write and optimize SEO-driven blog content, landing pages, and website copy
• Conduct keyword research and align content with search intent
• Improve on-page SEO (headings, meta titles, descriptions, internal linking)
• Support content updates across core service pages and program pages
• Ensure content is accurate, patient-friendly, and aligned with healthcare standards
• Work closely with product, operations, and clinical teams to ensure content accuracy
• Align ad creative with landing pages to improve conversion rates
• Support campaign launches with cohesive messaging across paid and organic channels

Marketing Specialist – Ad Creative, SEO Content

• Own Cloudcure's SEO strategy (on-page, content, and technical recommendations)
• Conduct keyword research with a focus on healthcare, weight loss, and patient intent
• Optimize existing website content to improve rankings, CTR, and conversions
• Monitor performance using tools like Google Search Console, GA, Ahrefs/SEMrush
• Write high-quality blog content optimized for SEO and readability
• Translate complex healthcare topics into clear, user-friendly language
• Ensure all content aligns with medical accuracy, compliance, and brand voice
• Collaborate with clinical and internal teams to validate content
• Write and optimize landing page copy for products, services, and campaigns
• Improve clarity, conversion flow, and SEO structure (H1–H3, internal linking)
• Audit and refine existing copy across the website
• Optimize content for AI-driven search (Google SGE, ChatGPT, Perplexity, etc.)
• Structure content for featured snippets, FAQs, and semantic search
• Leverage AI tools responsibly to scale content creation and optimization
• Maintain content quality, consistency, and brand tone
• Identify content gaps and propose new topic opportunities
• Ensure all published content follows healthcare marketing best practices

SEO, Content Marketing Specialist

Email Marketing Manager

• Build, maintain, and optimize Klaviyo flows (welcome, abandoned checkout, re-engagement, post-purchase, churn prevention, etc.)
• Audit existing flows and identify gaps or improvement opportunities
• Ensure flows are triggered correctly and aligned with user behavior
• Create and schedule email and SMS campaigns
• Coordinate messaging with product launches, promotions, and operational updates
• Ensure consistent branding, tone, and compliance
• Build advanced segments based on behavior, lifecycle stage, and attributes
• Maintain clean lists and manage suppression logic
• Partner with tech teams to ensure accurate event tracking and data syncs
• Monitor open rates, CTR, conversion, and revenue attribution
• A/B test subject lines, content, timing, and flows
• Improve deliverability and sender reputation
• Ensure messaging aligns with healthcare marketing standards and privacy regulations
• Maintain unsubscribe, consent, and preference management best practices

Ad Creative, Performance Marketing Specialist

SEO and Content Marketing Specialist

Marketing Specialist – Ad Creative, SEO Content

SEO, Content Marketing Specialist

Email Marketing Specialist