Founding GTM Lead

Mozilla

full-time

Posted on: 2/4/2026

Location Type: Remote

✨ AI Apply

About the role

Drive Customer Acquisition & GTM Experiments: Design and run early go-to-market experiments to discover repeatable ways to reach high-intent audiences. This includes scrappy, high-signal tactics such as targeted outreach, ecosystem engagement, founder-led sales, and experimentation with messaging and channels while prioritizing learning and signal over scale.
Own Messaging, Positioning & Meaningful Technical Content: Craft the core narrative and value proposition. You will lead the content marketing strategy, experimenting with different messages across blogs, landing pages, and use cases to see what drives adoption. You will identify the most compelling stories and collaborate with the engineering team to ensure technical accuracy, while you focus on optimizing the funnel and communicating the "why" behind Tabstack to drive conversion.
Establish Commercial Validation & Sales: You will help secure our first wins. Whether this is closing paid contracts or securing committed design partners, you are responsible for proving the commercial viability of the product.
Generate Product Feedback Loops: You are the frontline researcher. You will translate customer objections and friction points into structured feedback for the engineering and design teams to prioritize the roadmap.

5+ years of relevant experience: A mix of Product Marketing, Technical Sales, Founder experience, or Developer Relations with a heavy focus on revenue/growth.
Technical Fluency: You must be able to speak the language of AI engineers. You don’t need to be a core contributor, but you should understand the mechanics of browser automation, APIs, and the current LLM landscape.
The "Hustle" of a Founder: Experience working in early-stage startups or new product incubators. You know how to generate leads without a massive marketing budget.
Strong Communication Skills: Proven ability to produce clear, accessible technical writing (docs, blogs) and persuasive business communications (decks, outreach emails).
Deep Industry Knowledge: Understanding of the modern AI stack (LangChain, LlamaIndex, vector DBs) and the browser automation space (Puppeteer, Playwright, Selenium).

Benefits

Generous performance-based bonus plans to all eligible employees - we share in our success as one team
Rich medical, dental, and vision coverage
Generous retirement contributions with 100% immediate vesting (regardless of whether you contribute)
Quarterly all-company wellness days where everyone takes a pause together
Country specific holidays plus a day off for your birthday
One-time home office stipend
Annual professional development budget
Quarterly well-being stipend
Considerable paid parental leave
Employee referral bonus program
Other benefits (life/AD&D, disability, EAP, etc. - varies by country)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingtechnical salesrevenue growthtechnical writinglead generationbrowser automationAPIsLLMLangChainvector DBs

Soft Skills

strong communicationcollaborationcreativityproblem-solvingadaptabilitypersuasionresearchstorytellingstrategic thinkingcustomer focus