MorganFranklin Consulting

Senior Manager, Marketing Business Partner – Consulting

MorganFranklin Consulting

full-time

Posted on:

Location Type: Remote

Location: Tennessee • United States

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Salary

💰 $100,000 - $120,000 per year

Job Level

Senior

About the role

  • Serve as the marketing subject-matter expert for Consulting offerings, capabilities, and solutions, representing the voice of the Consulting business in marketing strategy and execution.
  • Develop and manage Consulting marketing strategies and roadmaps aligned to enterprise priorities, Consulting revenue objectives, and go-to-market motions.
  • Drive execution of demand-generation and awareness initiatives that support Consulting pipeline growth and strategic accounts.
  • Serve as the primary marketing partner to Consulting leadership and practice leaders, owning day-to-day stakeholder management and alignment.
  • Build strong, trusted relationships with Consulting, sales, and solutions leaders.
  • Translate Consulting business needs into clear marketing briefs and priorities for Global Marketing and cross-functional teams.
  • Partner closely with the Director, Marketing Business Partner to align priorities, escalate needs, and share insights.
  • Partner with Global Marketing teams to design and activate Consulting-focused campaigns, thought leadership programs, and solution launches.
  • Identify opportunities to leverage enterprise and integrated campaigns to support Consulting growth and cross-solution selling.
  • Collaborate with marketing colleagues to develop and execute multi-channel strategies, including content, events, PR, social media, email, digital, and sales enablement.
  • Lead development and ongoing refinement of Consulting sales enablement materials, including solution overviews, pitch decks, one-pagers, case studies, POVs, and use-case content.
  • Ensure materials reflect Consulting buyer needs, solution differentiation, and enterprise brand standards.
  • Partner with Campaigns & Enablement and Brand teams to ensure Consulting assets are scalable, current, and market-ready.
  • Provide regular reporting and insights to the Director, Marketing Business Partner and Consulting leadership on marketing performance, campaign effectiveness, and pipeline influence.
  • Work with Growth and Performance to continuously refine Consulting marketing strategies and execution through marketing reporting, consulting team feedback, and market insights.
  • Track progress against Consulting marketing goals and partner with marketing to recommend optimization opportunities.
  • Act as a Highspring brand ambassador for the Consulting business, ensuring alignment to enterprise brand strategy, messaging, and storytelling.
  • Monitor market trends, competitor activity, and buyer feedback relevant to Consulting services and solutions.
  • Share insights broadly across business and marketing teams to support a continuous feedback loop from Consulting execution back into enterprise strategy.

Requirements

  • Bachelor's degree in Marketing or related field required
  • 5-8 years of experience in B2B Marketing for consulting or professional services, with preferable experience in leveraging ABM tactics.
  • Fluency in multi-channel marketing strategies that directly tie to business outcomes.
  • Exceptional stakeholder management skills and experience managing marketing priorities for multiple teams.
  • Clear, concise communication style with an emphasis on driving outcomes.
  • Ability to translate business needs into impactful marketing tactics.
  • Demonstrates organized, proactive work style to meet deadlines and minimize last-mile changes.
  • Preferred experience in project management tools, such as Monday.com.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Remote work options

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B Marketingmulti-channel marketing strategiesdemand generationstakeholder managementmarketing performance reportingsales enablement materials developmentABM tacticsmarketing strategy developmentcampaign effectiveness analysisconsulting marketing
Soft skills
communicationrelationship buildingorganizational skillsproactive work stylecollaborationinsight sharingalignmenttranslation of business needsdeadline managementfeedback loop facilitation
Certifications
Bachelor's degree in Marketingrelated field degree