Morgan Murphy Media

Digital Director of Sales

Morgan Murphy Media

full-time

Posted on:

Origin:  • 🇺🇸 United States • Washington

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Salary

💰 $110,000 - $150,000 per year

Job Level

Lead

About the role

  • Lead the digital sales team and oversee the traditional broadcast sales team to achieve station revenue goals across all platforms.
  • Develop and execute comprehensive sales strategies for digital, linear, and integrated multi-platform advertising campaigns.
  • Innovate new business models and revenue streams, maximizing digital inventory and traditional spots.
  • Collaborate with clients to craft strategic, customized advertising solutions that leverage digital technology and traditional media.
  • Partner closely with the General Manager, Programming, and Marketing departments to align sales initiatives with overall station objectives.
  • Oversee sales operations at multiple locations, including Tri-Cities (KVEW) and Yakima (KAPP).
  • Manage sales budgeting, inventory, pricing, recruitment, onboarding, coaching, and performance management to meet or exceed revenue targets.
  • Work collaboratively with Morgan Murphy Media’s sales leadership across markets to share best practices and drive company-wide success.

Requirements

  • Minimum five years of sales management experience with a strong focus on digital sales and traditional broadcast sales.
  • Previous Digital Sales Manager a plus.
  • In-depth knowledge and experience with digital marketing technologies, data analytics, and the innovative application of Artificial Intelligence (A.I.) in sales and advertising strategies.
  • Proven success in managing multi-platform media sales including digital, local, national, and political advertising.
  • Expertise in digital advertising technology, programmatic sales, and integrated campaign development.
  • Strong leadership skills with experience managing sales teams of ten or more.
  • Proficiency with sales and CRM tools including Wide Orbit Media Sales and Rumple (preferred).
  • Strong aptitude in Microsoft Office Suite and Excel for data-driven sales decision-making.
  • Valid Driver’s License and clean driving record.
  • A history of consistently achieving and surpassing revenue goals.